INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

AUDI

Audi celebrates 30-years in Brazil in 2024, a challenging journey that begun in 1994, when the former F1 driver and Brazilian icon Ayrton Senna started importing the four rings vehicles brand to local market, with new technologies and unprecedented driving dynamics. In these 30-years, Audi has brought outstanding models to...

HIPE

INNOVATION CENTER CURITIBA DRIVING INNOVATION IN RETAIL.

HIPE Innovation Center is the only innovation ecosystem in Brazil that drives and invests in every step of the retail entrepreneuring cycle. In over 22,000 square feet of workspace, HIPE houses about 300 workers between traditional companies, startups and independent professionals using a shared space model. According to HIPE’s CCO,...

ADVBPR

A LOOK TOWARDS INNOVATION

In addition to promoting the business, marketing and sales market in Paraná state for almost 60-years, ADVB/PR is committed to innovation, through the exchange of experiences and ideas between members, professionals and nationally and internationally renowned professionals. Events that foster innovationThe range of events and activities carried out in partnership...

CONNECTPLUG

RETAIL AUTOMATION CAN BE MORE AFFORDABLE AND EFFECTIVE FOR EVERYONE

2014 doesn’t seem like a long time ago, but the technology was very different back then. AI was just science fiction, the internet was much slower — and retail software was expensive and unnecessarily complex. This scenario led to ConnectPlug’s creation by computer engineer Rafael Hasson. Hasson, who has worked...

ADEMICON

A SPECIALIST IN CONSORTIUMS WHO LEADS THE SEGMENT AMONG INDEPENDENT MANAGERS

Over the course of its 32-years, Ademicon has become a true benchmark in consortium. It went from a company with regional operations to a brand with a national presence, earning the position of Brazil’s largest independent consortium manager in terms of active credits. Currently, according to data from the Central...

NTT DATA

A TRUSTED GLOBAL INNOVATOR

Between the Top 10 Global IT Services Providers NTT DATA helps your clients to transform their businesses and society for the digital future. As a part of NTT Group, one of the world’s largest telecommunications companies, NTT DATA leverages its global reach and local expertise to serve clients in over...

HUMAN ROBOTICS

SHAPING THE FUTURE WITH SMART ROBOTS

In the heart of Brazil’s technological innovation landscape stands Human Robotics, a company that has distinguished itself as a pioneer in the field of autonomous robotics. Founded by Olivier Smadja, in 2017, a French entrepreneur who has made Brazil his home for over 26 years, Human Robotics is a testament...

IMUNOVA

EXPLORE THE MOST ADVANCED TECHNIQUES IN ANIMAL RESEARCH, ALONG WITH BIOTECHNOLOGICAL SOLUTIONS

IMUNOVA-EXPLORE THE MOST ADVANCED TECHNIQUES IN ANIMAL RESEARCH, ALONG WITH BIOTECHNOLOGICAL SOLUTIONS FOR PRODUCT DEVELOPMENT AND DIAGNOSTICS. Imunova: Pioneering Breakthroughs in Biotechnology for Animal Health Curitiba (Brazil)-based biotechnology firm, Imunova, is at the forefront of innovation in animal health, dedicated to testing and developing cutting edge products for the veterinary...

HOTMILK

THE MAIN INNOVATION ECOSYSTEM IN THE SMARTEST CITY IN THE WORLD

Hotmilk is the innovation ecosystem of the Pontifical Catholic University of Paraná (PUCPR), considered the most innovative university in the country. Regarded as the primary innovation ecosystem in Paraná (and positioned among the largest in Brazil), Hotmilk operates on multiple fronts: accelerating over 100 resident startups, opening new business opportunities...

UTFPR

TECHNOLOGY COMPETITION TEAM BY UTFPR

The Federal Technological University of Paraná (UTFPR) – Brazil, is a century-old center for technological education, founded in 1909. In 2005, it became the first Technological University in Brazil. In 2023, it has approximately 35,000 students in various undergraduate courses across 13 campuses distributed throughout the state of Paraná. The...

SENAI

DRIVING INNOVATION AND INDUSTRIAL COMPETITIVENESS IN THE STATE

Brazil celebrates its achievement as the 49th most innovative country in the world, leading in Latin America, according to the Global Innovation Index, which assesses 132 nations. In this context, the Senai Technology and Innovation Network plays a crucial role in technological and industrial development, especially in Paraná. With eight...

IDERIS

6-YEARS OF HISTORY OF BRAZIL’S LARGEST MARKETPLACE INTEGRATOR

Ideris was born in Curitiba, the capital of the state of Paraná, located in the southern region of Brazil, in the year 2017. The company is the result of the Tecnoparque program, which drives innovative local projects. Curitiba is a reference for innovation in Brazil, and in 2023, it was...

LINK MONITORAMENTO

DRIVING SUCCESS: CELEBRATING 15 YEARS OF INNOVATION WITH LINK MONITORAMENTO

Founded in Curitiba, a city known for its innovation and entrepreneurship, Link Monitoramento is a pioneer in the Brazilian market for advanced monitoring and telematics, operating as the first franchisor in the sector. In 2024, the company celebrates its 15th anniversary, marking a milestone in its history of innovation and...

ADAM ROBO

GLOBAL FIGHT AGAINST BLINDNESS

Every five seconds, according to the World Health Organization, a person loses their sight, and within every minute, a child joins those statistics. Adam Robo stands as a pioneering Health Tech startup in the realm of ophthalmology, dedicated to the global mission of preventing and combating blindness. This noble cause...

VOLVO

ALWAYS LEADING EDGE IN INNOVATION FOR COMMERCIAL VEHICLES

Subsidiary of one of the world’s largest commercial vehicle OEMs, Volvo do Brasil has a track record marked by the development of innovative solutions in the passenger and cargo transportation sector in the country. Curitiba, the city chosen by OEM to be the location of its operations on the continent...

Grupo Boticário

INNOVATION AND TECHNOLOGY BUILDING THE FUTURE OF BEAUTY

Product innovation has been a guiding principle in the laboratories of Grupo Boticário’s Research and Development Center, which has now been enhanced by technological advancements. Examples include fragrances crafted with the aid of artificial intelligence, a “Smart Lipstick” designed to help people with visual impairments and upper limb disabilities, and...

ELECTROLUX GROUP

SHAPING LIVING FOR THE BETTER FOR OVER A CENTURY

Since 1996 in Curitiba, the city is a hub for global innovation in home appliances. Founded in 1919 by Axel Wenner-Gren in Sweden and present in more than 120 countries, Electrolux Group is a global leader in household and professional appliances. For over a century, the company has been dedicated...

ISAE

INSTITUTE OF ADMINISTRATION AND ECONOMICS OF MERCOSUR (ISAE)

Since its foundation in 1996 in the city of Curitiba, State of Paraná, the Superior Institute of Administration and Economics of Mercosur (ISAE) is committed to transformative education and innovative solutions to generate sustainable results. In classes, the use of active methodologies, combined with experiences focused on market practices, encourages...

MINSAIT

MARK MAKING THE WAY FORWARD

Minsait is Indra’s leading company in digital transformation and Information Technologies. It focuses its offering on high-impact value propositions, based on end-to-end solutions, with a remarkable degree of segmentation, which enables it to achieve tangible impacts for its customers in each industry with a transformational focus. With more than 7.000...

BEENOCULUS

METAVERSE A NEW HUMAN EXPERIENCE

Beenoculus made its epic debut in 2015 with an innovative vision to accelerate innovation in education through disruptive solutions in extended reality. Through the development of hardware, software, and content for spatial computing, the company has evolved significantly, becoming a leading force in technological development in this sector in Latin...

NEW HOLLAND

SUSTAINABLE INNOVATION

Global leader in clean energy, New Holland Agriculture, a CNH brand and headquartered in Curitiba, is one of the most innovative companies in the agricultural sector in the world. Investment in new technologies and sustainable solutions is constant – always seeking to improve the experience of its customers. This culture...

Athletico Paranaense

INNOVATION AND FOREFRONT

Innovation is a key element that not only facilitates but also provides significant advantages in the customer experience. In the contemporary landscape, where the pursuit of new technologies and disruptive approaches is relentless, visionary companies stand out by incorporating innovation into every aspect of their operations. Club Athletico Paranaense is...

SIGMA

A TRANSFORMATIONAL JOURNEY IN CYBERSECURITY

Five years ago, Sigma stood at the forefront of a seismic shift. As a telecommunications veteran with over three decades of experience, Sigma faced a bold decision: to embrace the dynamic and complex world of cybersecurity. This pivot, driven by a profound purpose and commitment to client evolution, catapulted Sigma...

SEBRAE/PR

ENCOURAGES COMPANIES TO PROMOTE INNOVATION IN THEIR BUSINESSES

Sebrae/PRWith the purpose of fostering entrepreneurship and developing micro and small businesses, the Brazilian Micro and Small Business Support Service of Paraná (Sebrae/PR) is a private institution that, since 1972, has been working with business consultancy and development, innovation, entrepreneurial education, startups and articulates the strengthening of the business environment....

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems