INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

LACTEC

INNOVATION, SCIENCE AND TECHNOLOGY

Lactec is one of Brazil’s largest private, self-sustaining and non-profit research centers, which for over 60-years has been at the service of the market and society, offering solutions based on science, technology and innovation. It operates strongly in the Energy, Sanitation, Environment, Industry and Infrastructure markets, throughout the innovation cycle,...

HARD ROCK CAFE

AN A UNIQUE AND UNFORGETTABLE EXPERIENCE

All over the world, anyone who visits a Hard Rock Cafe location knows that they will embark on an immersive journey through the universe of music and pop culture. From iconic autographed guitars to music legend’s most iconic outfits, each location transforms into a living art gallery. On the walls,...

UNIVERSIDADE POSITIVO

STANDS AS A PILLAR OF ACADEMIC EXCELLENCE WITH A RICH HISTORY OF 35-YEARS

Focused on professional excellence, the university has played a pivotal role in shaping over 10 thousand entrepreneurs in the past 20 years, leading to the establishment of 24 thousand businesses nationwide. Committed to sustainable development since 2019, Universidade Positivo incorporates the United Nation’s sustainable development goals into every facet of...

V1

INNOVATION IN URBAN MOBILITY: V1, 100% DIGITAL APPLICATION FOR CAR RENTAL AND SUBSCRIPTION

V1-INNOVATION IN URBAN MOBILITY: V1, 100% DIGITAL APPLICATION FOR CAR RENTAL AND SUBSCRIPTION -VIX LOGÍSTICA STARTUP SEEKS TO TRANSFORM THE WAY PEOPLE MOVE AROUND CURITIBA. V1, recognized as one of the boldest initiatives in Brazil’s innovation ecosystem, emerged in 2018 at the Vix Labs innovation laboratory, owned by Vix Logística,...

HUMAN ROBOTICS

SHAPING THE FUTURE WITH SMART ROBOTS

In the heart of Brazil’s technological innovation landscape stands Human Robotics, a company that has distinguished itself as a pioneer in the field of autonomous robotics. Founded by Olivier Smadja, in 2017, a French entrepreneur who has made Brazil his home for over 26 years, Human Robotics is a testament...

LIDE PARANA

OUR BUSINESS IS TO GENERATE BUSINESS.

LIDE Parana – A group of business leaders – constantly seeks to drive the Parana market. The entity creates an ecosystem focused on business development based on the pillars of networking and content. Attracting leadership with a positive and proactive agenda, the group fosters free enterprise and consequently the economic...

VALMET

MARKET LEADER, VALMET OFFERS UNIQUE AND INTEGRATED SOLUTIONS FOR PAPER, PULP AND ENERGY INDUSTRIES

With more than 220-years of industrial history and 63-years of presence in Brazil, the Finnish multinational provides integrated technologies, reaffirming its commitment to constant improvement and renewal. Valmet is a global leader in the development and supply of process technologies, automation and services for the pulp, paper and energy industries....

MILI

LEADS THE BRAZILIAN TISSUE SECTOR WITH INNOVATION, ENVIRONMENTAL COMMITMENT AND QUALITY PRODUCTS

With a 40-year legacy, Mili stands out as the leading 100% Brazilian manufacturer in the tissue sector. Headquartered in Curitiba since 1983, a city recognized as the most intelligent in the world by the World Smart City Awards, the synergy between Mili’s innovative mindset and the proactive and favourable environment...

KLABIN IN PARANÁ

ROOTS FOR A SUSTAINABLE FUTURE

The largest producer and exporter of paper for packaging and sustainable solutions in paper packaging in Brazil, Klabin is a protagonist in a history characterized by innovation and a commitment with sustainable development. Founded in 1899, the Company stands out as the only one in Brazil offering solutions in softwood,...

LAQUILA

QUALITY AND INNOVATION IN TWO WHEELS

Laquila was founded in 1980, with a small 100m² store, focused on selling motorcycle parts, in Rio Grande do Sul. With determination and a vision of the future, they expanded to 200m² and, later, to an even larger space, adopting the wholesale model. After 12 years in the capital of...

PINATI

THE WORLD HAS CHANGED, SO HAVE THE SNACKS

Not wanting to conform with the snack industry, Waldemiro Pereira founded Pinati Snacks in 2013. But the beginning was not easy. With little financial resources, he would buy healthy homemade cereal bars from a local couple in the metropolitan area in Curitiba and, with personalized packaging, sell them on to...

ADEMICON

A SPECIALIST IN CONSORTIUMS WHO LEADS THE SEGMENT AMONG INDEPENDENT MANAGERS

Over the course of its 32-years, Ademicon has become a true benchmark in consortium. It went from a company with regional operations to a brand with a national presence, earning the position of Brazil’s largest independent consortium manager in terms of active credits. Currently, according to data from the Central...

TECNOFIT

HELPING FITNESS BUSINESSES IMPROVE MANAGEMENT THROUGH TECHNOLOGY

Tecnofit, the leading software company in the health and fitness industry since 2017, distinguishes itself by offering cutting-edge solutions for managing gyms and other fitness businesses and professionals. Founded by Anderson Cichon, the current CTO, and fueled by the visionary outlook of Antonio Maganhotte Junior, the present CEO, the company...

AUDI

Audi celebrates 30-years in Brazil in 2024, a challenging journey that begun in 1994, when the former F1 driver and Brazilian icon Ayrton Senna started importing the four rings vehicles brand to local market, with new technologies and unprecedented driving dynamics. In these 30-years, Audi has brought outstanding models to...

FIOCRUZ PARANÁ

CARLOS CHAGAS INSTITUTE

Over a century ago, the Oswaldo Cruz Foundation (Fiocruz) was established to take care of the health of the Brazilian population. Over the years, the Foundation has become known for its unique blend of traditional and innovative approaches to healthcare. In Curitiba, the Carlos Chagas Institute, which is a branch...

TECPAR

IS A REFERENCE IN THE HEALTH AREA AND IN SUPPORTING INNOVATIVE TECHNOLOGICAL ENTREPRENEURSHIP

The Paraná Institute of Technology (TECPAR), a public company of the State Government founded in 1940, is a science and technology institute that, with its technical staff, supports innovation and technological, economic and social development in Paraná and Brazil. TECPAR is present with two units in the city of Curitiba....

EBANX

LEADING PAYMENTS PARTNER FOR GLOBAL COMPANIES IN RISING MARKETS

EBANX is a global technology company that offers payment solutions to connect clients from rising markets and global companies, promoting access to their products and services. Through technology and a proprietary platform, EBANX enables global companies to offer local payment methods from countries in the fastest-growing regions: Latin America, Africa...

SECCIONAL

THE COMPANY’S HISTORY IS INTERTWINED WITH ITS TRADITION OF RESEARCH, DEVELOPMENT & INNOVATION

Since 1976, Seccional researches, designs and manufactures innovative and robust solutions for the telecommunications, lighting, power transmission and wind turbine markets. The company’s laboratories and factories are located in two units in the Industrial City of Curitiba (CIC), totaling facilities of 120,000m², offering a high level of productivity and design,...

DR. PEANUT

WHO SAID THAT HEALTHY FOOD HAS TO BE TASTELESS OR BORING?

Motivated by the unwavering and curious desire to respond to that question, in 2017, Lucas Castro, founder and CMO of DR PEANUT, decided to embark and find an ideal recipe that would bring an unbelievable flavor to people focused on health, sports and whoever require balanced energy. This is the...

BEENOCULUS

METAVERSE A NEW HUMAN EXPERIENCE

Beenoculus made its epic debut in 2015 with an innovative vision to accelerate innovation in education through disruptive solutions in extended reality. Through the development of hardware, software, and content for spatial computing, the company has evolved significantly, becoming a leading force in technological development in this sector in Latin...

VIASOFT

AND THE TECHNOLOGICAL REVOLUTION IN CURITIBA

A Vision for the Future Visionary Beginnings and National Expansion of VIASOFTSince 1990, VIASOFT has been a pillar of innovation in Brazil, born from the vision of Itamir Viola and Roberto Elias da Silva. Originating in Pato Branco, a small city in Paraná, and initially focused on enterprise systems, the...

RENTCARS

SEARCH, COMPARE, RENT. CAR RENTAL AT THE BEST PRICES

In the dynamic landscape of global mobility solutions, Rentcars stands out as the largest online car rental platform in Latin America, connecting users with rental companies worldwide. Founded in 2009 in Curitiba, Rentcars has been at the forefront of innovation, offering a unique experience to users, not only through a...

ACCELERA HUB

IS MUCH MORE THAN A DYNAMIC AND WELCOMING ENVIRONMENT, IT IS A PLACE OF PROSPERITY.

The Accelera Hub innovation center was born from the vision of traditional entrepreneurs of the building sector in Curitiba – Paládio Group and Daher Technology a vision through which they grasped the opportunity to make a cultural change in their organizations out of innovation. This journey resulted in the bold...

Doctoralia

MAKING THE HEALTHCARE EXPERIENCE MORE HUMAN

Doctoralia is the largest health platform in the world. With the global mission of making the healthcare experience more human, it is present in 13 countries with a marketplace that allows scheduling and evaluation of medical appointments, a SaaS system (Software as a Service) aimed at optimizing the management of...

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems