INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

GRUPO SENFF

CRAFTING A LEGACY: GRUPO SENFF’S 130 YEARS OF INNOVATION

In the heart of Curitiba, Brazil, Grupo Senff’s journey started in 1892 within the walls of a humble bakery, laying the foundation for 130 years of continuous innovation. This financial stalwart reached a pivotal juncture in 1977 by evolving into the acclaimed Parati Supermarket Chain. A transformative moment occurred in...

FACIAP

INNOVATION: THE CORE OF FACIAP’S PHILOSOPHY

Innovation and the promotion of corporate development are ingrained in the ethos of the Trade and Business Associations Federation of the State of Paraná (FACIAP). Headquartered in Curitiba, FACIAP represents over 75% of the municipalities in Paraná. Since its establishment in 1959, FACIAP has recognized innovation as a crucial factor...

AUDI

Audi celebrates 30-years in Brazil in 2024, a challenging journey that begun in 1994, when the former F1 driver and Brazilian icon Ayrton Senna started importing the four rings vehicles brand to local market, with new technologies and unprecedented driving dynamics. In these 30-years, Audi has brought outstanding models to...

VIASOFT

AND THE TECHNOLOGICAL REVOLUTION IN CURITIBA

A Vision for the Future Visionary Beginnings and National Expansion of VIASOFTSince 1990, VIASOFT has been a pillar of innovation in Brazil, born from the vision of Itamir Viola and Roberto Elias da Silva. Originating in Pato Branco, a small city in Paraná, and initially focused on enterprise systems, the...

PINATI

THE WORLD HAS CHANGED, SO HAVE THE SNACKS

Not wanting to conform with the snack industry, Waldemiro Pereira founded Pinati Snacks in 2013. But the beginning was not easy. With little financial resources, he would buy healthy homemade cereal bars from a local couple in the metropolitan area in Curitiba and, with personalized packaging, sell them on to...

SPRO

End-to-end solutions for agribusiness

It is well known that agribusiness is one of the sectors responsible for sustaining Brazil’s trade balance and feeding the world. Its importance ranges from small rural producers to the agro-industries, with a turnover of 640 billion dollars in 2023. A pioneer in the development of end-to-end technological solutions for...

CARAVELA

A VENTURE CAPITAL FIRM SPECIALIZING IN EARLY-STAGE INVESTMENTS ACROSS LATIN AMERICA

CARAVELA-A VENTURE CAPITAL FIRM SPECIALIZING IN EARLY-STAGE INVESTMENTS ACROSS LATIN AMERICA, FOCUSING ON PRE-SEED, SEED, AND SERIES A ROUNDS. They employ a sector-agnostic strategy, aiming to build a diverse portfolio of 25-30 companies in each of their funds. Caravela is known both for their go-to market approach, having analyzed more...

CORITIBA FOOTBALL CLUB

GREEN ETHICS IN SPORTS CORITIBA SLC OPENS DOORS FOR BRAZILIAN SPORTS

CORITIBA FOOTBALL CLUB GREEN ETHICS IN SPORTS CORITIBA SLC OPENS DOORS FOR BRAZILIAN SPORTS TO JOIN THE FIGHT FOR SUSTAINABILITY AND PRESERVATION OF BIODIVERSITY. The fight for sustainability and the preservation of biodiversity gained a strong ally in 2021, when Coritiba Foot Ball Club launched the first sustainability program for...

WORLD TRADE CENTER CURITIBA

INTERNATIONAL BUSINESS CLUB

The World Trade Center (WTC) is the largest business network in the world and one of the most important associations of executives and entrepreneurs. It was created in the 1960s from a fair in Queens, New York City, by the Rockefeller family. Currently the WTC is present in 91 countries,...

LINK MONITORAMENTO

DRIVING SUCCESS: CELEBRATING 15 YEARS OF INNOVATION WITH LINK MONITORAMENTO

Founded in Curitiba, a city known for its innovation and entrepreneurship, Link Monitoramento is a pioneer in the Brazilian market for advanced monitoring and telematics, operating as the first franchisor in the sector. In 2024, the company celebrates its 15th anniversary, marking a milestone in its history of innovation and...

AIR PROMO FULL EXPERIENCE

SIMPLICITY IS THE FOUNDATION OF EVOLUTION

When there is an understanding of the essence of words and terms, it is possible for one to achieve what he or she intends to achieve. Thus, supported by the concept of simple, Air Promo embarked on its journey of evolution and expansion. The secret to evolve through simplicity comes...

NTT DATA

A TRUSTED GLOBAL INNOVATOR

Between the Top 10 Global IT Services Providers NTT DATA helps your clients to transform their businesses and society for the digital future. As a part of NTT Group, one of the world’s largest telecommunications companies, NTT DATA leverages its global reach and local expertise to serve clients in over...

LIGGA

CONNECTIVITY IN SCHOOLS DRIVES DIGITAL INCLUSION IN INDIGENOUS AND RURAL COMMUNITIES IN PARANÁ

The arrival of Ligga’s fiber optic network in rural schools supports the work of teachers and encourages students’ knowledge and access to technology, benefiting the entire teaching ecosystem and the local community. Ligga, the main internet company and connectivity provider in Paraná, in partnership with the State Department of Education...

HARD ROCK CAFE

AN A UNIQUE AND UNFORGETTABLE EXPERIENCE

All over the world, anyone who visits a Hard Rock Cafe location knows that they will embark on an immersive journey through the universe of music and pop culture. From iconic autographed guitars to music legend’s most iconic outfits, each location transforms into a living art gallery. On the walls,...

BEENOCULUS

METAVERSE A NEW HUMAN EXPERIENCE

Beenoculus made its epic debut in 2015 with an innovative vision to accelerate innovation in education through disruptive solutions in extended reality. Through the development of hardware, software, and content for spatial computing, the company has evolved significantly, becoming a leading force in technological development in this sector in Latin...

FECOMÉRCIO PR

THE TRANSFORMATIVE FORCE OF INNOVATION BOOSTS THE HORIZONS OF FECOMÉRCIO PR SYSTEM

In a world in constant evolution, our focus stands out for its ability to reinvent itself, converting challenges into opportunities. Fecomércio PR, Sesc PR and Senac PR reflect our commitment promoting entrepreneurship, the creative economy and innovative education. These are entities that form true innovation ecosystems, seeking not only to...

CONNECTPLUG

RETAIL AUTOMATION CAN BE MORE AFFORDABLE AND EFFECTIVE FOR EVERYONE

2014 doesn’t seem like a long time ago, but the technology was very different back then. AI was just science fiction, the internet was much slower — and retail software was expensive and unnecessarily complex. This scenario led to ConnectPlug’s creation by computer engineer Rafael Hasson. Hasson, who has worked...

IBMP

DNA OF DISCOVERY AND INNOVATION

Established over two decades ago, has become a prominent Scientific and Technological Institution (ICT). Renowned for providing diagnostic solutions to both public and private health sectors, IBMP has a rich portfolio of diagnostic tests and is dedicated to the development of cutting-edge technologies. This development occurs independently and through collaborative...

TECNOFIT

HELPING FITNESS BUSINESSES IMPROVE MANAGEMENT THROUGH TECHNOLOGY

Tecnofit, the leading software company in the health and fitness industry since 2017, distinguishes itself by offering cutting-edge solutions for managing gyms and other fitness businesses and professionals. Founded by Anderson Cichon, the current CTO, and fueled by the visionary outlook of Antonio Maganhotte Junior, the present CEO, the company...

WIPRO

HERE WE WRITE NEW CHAPTERS OF THE HISTORY OF TECHNOLOGY IN THE COUNTRY DAILY

At Wipro Brazil, we are not just a technology company; we are pioneers, charting new territories in the digital world. Our story is woven into the fabric of Brazil’s technological revolution, a journey marked by relentless ambition and a commitment to transform the nation into a more digital and connected...

OMNICHAT

LEADER IN CHAT COMMERCE IN BRAZIL

OmniChat is a company founded in Curitiba, in 2017, with the mission of transforming conversations into sales through chat commerce. Official provider of Meta since 2021, the startup offers the most advanced conversational technology on the market, capable of centralizing the management of all chat channels, including WhatsApp, Facebook, Instagram...

SMART CITIZEN’S

TECHNOLOGY ENGAGES COMMUNITIES FOR ENVIRONMENTAL CAUSES

With the AMA platform, this traditional logic is broken because residents of socially relevant areas start taking care of their territory. The local leader, who would already take care of the neighborhood, now has the opportunity for paid collaboration. The service is georeferenced and constantly evaluated by neighbors and the...

DEALERSITES

LEADS DIGITALIZATION IN THE BRAZILIAN AUTOMOTIVE MARKET.

Ensuring competitive advantages, fostering business opportunities, introducing new products and optimizing processes. When it comes to innovation, startups serve as crucial partners for propelling progress in the automotive sector. In this scenario, those who stand out are the ones helping dealerships identify opportunities to enhance the customer experience while adapting...

CREDPAGO

HAS BEEN A FORCE FOR CHANGE IN THE BRAZILIAN REAL ESTATE MARKET

CREDPAGO- HAS BEEN A FORCE FOR CHANGE IN THE BRAZILIAN REAL ESTATE MARKET, SIMPLIFYING AND CUTTING THROUGH THE REDTAPE OF THE RESIDENTIAL LEASING PROCESS. Founded in 2016, the company’s mission is to solve the difficulty of accessing efficient rental guarantees in a country with over 15 million rented houses. The...

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems