INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

FECOMÉRCIO PR

THE TRANSFORMATIVE FORCE OF INNOVATION BOOSTS THE HORIZONS OF FECOMÉRCIO PR SYSTEM

In a world in constant evolution, our focus stands out for its ability to reinvent itself, converting challenges into opportunities. Fecomércio PR, Sesc PR and Senac PR reflect our commitment promoting entrepreneurship, the creative economy and innovative education. These are entities that form true innovation ecosystems, seeking not only to...

HUAWEI

AND THE DIGITAL TRANSFORMATION AS A PATH TO A MORE CONNECTED, INTELLIGENT, AND SUSTAINABLE WORLD

Huawei is a global leader in Information and Communications Technology (ICT) infrastructure and smart devices. According to Forbes magazine, the company is one of the world’s most valuable brands. Its vision is to enrich people’s lives through digital technologies and customer-centric innovation. With more than 207,000 employees worldwide, the company...

CARAVELA

A VENTURE CAPITAL FIRM SPECIALIZING IN EARLY-STAGE INVESTMENTS ACROSS LATIN AMERICA

CARAVELA-A VENTURE CAPITAL FIRM SPECIALIZING IN EARLY-STAGE INVESTMENTS ACROSS LATIN AMERICA, FOCUSING ON PRE-SEED, SEED, AND SERIES A ROUNDS. They employ a sector-agnostic strategy, aiming to build a diverse portfolio of 25-30 companies in each of their funds. Caravela is known both for their go-to market approach, having analyzed more...

KLABIN IN PARANÁ

ROOTS FOR A SUSTAINABLE FUTURE

The largest producer and exporter of paper for packaging and sustainable solutions in paper packaging in Brazil, Klabin is a protagonist in a history characterized by innovation and a commitment with sustainable development. Founded in 1899, the Company stands out as the only one in Brazil offering solutions in softwood,...

LACTEC

INNOVATION, SCIENCE AND TECHNOLOGY

Lactec is one of Brazil’s largest private, self-sustaining and non-profit research centers, which for over 60-years has been at the service of the market and society, offering solutions based on science, technology and innovation. It operates strongly in the Energy, Sanitation, Environment, Industry and Infrastructure markets, throughout the innovation cycle,...

Doctoralia

MAKING THE HEALTHCARE EXPERIENCE MORE HUMAN

Doctoralia is the largest health platform in the world. With the global mission of making the healthcare experience more human, it is present in 13 countries with a marketplace that allows scheduling and evaluation of medical appointments, a SaaS system (Software as a Service) aimed at optimizing the management of...

Grupo Boticário

INNOVATION AND TECHNOLOGY BUILDING THE FUTURE OF BEAUTY

Product innovation has been a guiding principle in the laboratories of Grupo Boticário’s Research and Development Center, which has now been enhanced by technological advancements. Examples include fragrances crafted with the aid of artificial intelligence, a “Smart Lipstick” designed to help people with visual impairments and upper limb disabilities, and...

TAURUS HELMETS

IS LEADING BRAZILIAN MOTORCYCLE HELMETS INNOVATION

Taurus Helmets is a Brazilian company pioneer in the manufacture of helmets in Brazil. It has been in the market for over 40 years and hasestablished itself as the largest in the segment, with a market share of around 50%. It has national sales coverage with more than 12,000 points...

WORLD TRADE CENTER CURITIBA

INTERNATIONAL BUSINESS CLUB

The World Trade Center (WTC) is the largest business network in the world and one of the most important associations of executives and entrepreneurs. It was created in the 1960s from a fair in Queens, New York City, by the Rockefeller family. Currently the WTC is present in 91 countries,...

VOLVO

ALWAYS LEADING EDGE IN INNOVATION FOR COMMERCIAL VEHICLES

Subsidiary of one of the world’s largest commercial vehicle OEMs, Volvo do Brasil has a track record marked by the development of innovative solutions in the passenger and cargo transportation sector in the country. Curitiba, the city chosen by OEM to be the location of its operations on the continent...

SOLVIS

PIONEERING CUSTOMER EXPERIENCE MEASUREMENT FROM ‘PSST’ TO TOUCHSCREEN

Solvis provides customized devices, kiosks, and a customer feedback and experience management platform. Solvis’ story has a unique start: In the late 90s, a customer voiced dissatisfaction with a toy shop in Curitiba. Initially dismissed as gossip, the complaint prompted the CEO of Solvis, Leonardo Vilas Boas Badotti, the former...

ACELERA BRASIL

TRANSFORMING CORPORATE TRAVEL INTO UNFORGETTABLE EXPERIENCES

The corporate travel agency market closed 2023 with a record turnover, indicating a promising future for the sector. It is in this context that Acelera Brasil has been operating since 2017, with a keen focus on the use of Advanced Technology, Service Personalization, Sustainability, Risk Management, Value-Added Offer, Service Integration,...

AIR PROMO FULL EXPERIENCE

SIMPLICITY IS THE FOUNDATION OF EVOLUTION

When there is an understanding of the essence of words and terms, it is possible for one to achieve what he or she intends to achieve. Thus, supported by the concept of simple, Air Promo embarked on its journey of evolution and expansion. The secret to evolve through simplicity comes...

TREE TOOLS

INNOVATIVE CUSTOMER SERVICE TOOLS

In 2001, Tree Tools built its headquarters in the Curitiba Software Park, an area dedicated to software production, and since then has been part of the Curitiba City Council’s Tecnoparque program. Curitiba is an innovative city and was chosen in Barcelona, Spain, as the Smartest City in the World in...

TECPAR

IS A REFERENCE IN THE HEALTH AREA AND IN SUPPORTING INNOVATIVE TECHNOLOGICAL ENTREPRENEURSHIP

The Paraná Institute of Technology (TECPAR), a public company of the State Government founded in 1940, is a science and technology institute that, with its technical staff, supports innovation and technological, economic and social development in Paraná and Brazil. TECPAR is present with two units in the city of Curitiba....

HIPE

INNOVATION CENTER CURITIBA DRIVING INNOVATION IN RETAIL.

HIPE Innovation Center is the only innovation ecosystem in Brazil that drives and invests in every step of the retail entrepreneuring cycle. In over 22,000 square feet of workspace, HIPE houses about 300 workers between traditional companies, startups and independent professionals using a shared space model. According to HIPE’s CCO,...

CONTABILIZEI

INNOVATES WITH A PROJECT THAT INTEGRATES THE ACCOUNTING AND FINANCIAL SERVICES FOR COMPANIES

Over more than a decade, Contabilizei has been offering products and services that simplify and strengthen the work of entrepreneurs in Brazil. The company is established as the largest accounting company in the country and leader in starting companies processes and accounting management for legal entities. Created and headquartered in...

AUDI

Audi celebrates 30-years in Brazil in 2024, a challenging journey that begun in 1994, when the former F1 driver and Brazilian icon Ayrton Senna started importing the four rings vehicles brand to local market, with new technologies and unprecedented driving dynamics. In these 30-years, Audi has brought outstanding models to...

INTECSO

PIONEERING EXCELLENCE IN LABORATORY ANALYSIS AND TECHNOLOGY DEVELOPMENT

Founded under the visionary leadership of Paula Fernandes de Siqueira Machado, Intecso emerged in response to the challenges encountered in research and development within the feed industry. Motivated by her passion for innovation, Paula spearheaded the development of disruptive industrial processes in the soybean processing chain. Recognizing the obstacles and...

CREDPAGO

HAS BEEN A FORCE FOR CHANGE IN THE BRAZILIAN REAL ESTATE MARKET

CREDPAGO- HAS BEEN A FORCE FOR CHANGE IN THE BRAZILIAN REAL ESTATE MARKET, SIMPLIFYING AND CUTTING THROUGH THE REDTAPE OF THE RESIDENTIAL LEASING PROCESS. Founded in 2016, the company’s mission is to solve the difficulty of accessing efficient rental guarantees in a country with over 15 million rented houses. The...

VALMET

MARKET LEADER, VALMET OFFERS UNIQUE AND INTEGRATED SOLUTIONS FOR PAPER, PULP AND ENERGY INDUSTRIES

With more than 220-years of industrial history and 63-years of presence in Brazil, the Finnish multinational provides integrated technologies, reaffirming its commitment to constant improvement and renewal. Valmet is a global leader in the development and supply of process technologies, automation and services for the pulp, paper and energy industries....

ANTHOR

THE FUTURE OF WORK IS ANTHOR

ANTHOR IS A CURITIBA BASED STARTUP THAT IS CREATING THE FUTURE OF WORK, REVOLUTIONIZING COMPANIES STAFFING, & CONNECTING GIG WORKERS AND COMPANIES FOR EFFICIENT WORKFORCE SOLUTIONS AND SERVICE LEVELS. Anthor is transforming the retail staffing landscapeLet’s start with a statement: “When you request an Uber, it doesn’t take you three...

NEW HOLLAND

SUSTAINABLE INNOVATION

Global leader in clean energy, New Holland Agriculture, a CNH brand and headquartered in Curitiba, is one of the most innovative companies in the agricultural sector in the world. Investment in new technologies and sustainable solutions is constant – always seeking to improve the experience of its customers. This culture...

HOTMILK

THE MAIN INNOVATION ECOSYSTEM IN THE SMARTEST CITY IN THE WORLD

Hotmilk is the innovation ecosystem of the Pontifical Catholic University of Paraná (PUCPR), considered the most innovative university in the country. Regarded as the primary innovation ecosystem in Paraná (and positioned among the largest in Brazil), Hotmilk operates on multiple fronts: accelerating over 100 resident startups, opening new business opportunities...

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems