INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

NEODENT

FOCUSED ON INNOVATION AND EDUCATION, NEODENT IS A REFERENCE IN DENTAL IMPLANTS IN BRAZIL

Celebrating 30-years of democratizing implants treatment in Brazil, the company advances in developing solutions to make oral health accessible to the population. “In the 1990s, over a third of the Brazilian population couldn’t even dream of properly taking care of their oral health, let alone consider dental implants,” declares Geninho...

Grupo Boticário

INNOVATION AND TECHNOLOGY BUILDING THE FUTURE OF BEAUTY

Product innovation has been a guiding principle in the laboratories of Grupo Boticário’s Research and Development Center, which has now been enhanced by technological advancements. Examples include fragrances crafted with the aid of artificial intelligence, a “Smart Lipstick” designed to help people with visual impairments and upper limb disabilities, and...

MEDLESS

YOUR SOURCE FOR THE BEST MEDICINE PRICES

Medless Group is a HealthTech company founded in 2017 in the city of Curitiba by the gynecologist and scientist Dr. Rodrigo Berger, with the aim of studying and developing innovative treatments for women’s health. Having dedicated its first two years to the development and study of an innovative technology, the...

HOTMILK

THE MAIN INNOVATION ECOSYSTEM IN THE SMARTEST CITY IN THE WORLD

Hotmilk is the innovation ecosystem of the Pontifical Catholic University of Paraná (PUCPR), considered the most innovative university in the country. Regarded as the primary innovation ecosystem in Paraná (and positioned among the largest in Brazil), Hotmilk operates on multiple fronts: accelerating over 100 resident startups, opening new business opportunities...

VIDYA

ENHANCING SAFETY, EFFICIENCY, AND SUSTAINABILITY THROUGH AI-DRIVEN SOLUTIONS

Industrial operations rely on data to ensure the efficiency and safety of their processes. However, the information that the operators need to carry out their routines safely and efficiently is spread among a multitude of data sources, reports, systems, and documents. That’s where Vidya Technology comes in. Founded in 2013...

CAST GROUP

WITH OVER 33-YEARS OF HISTORY, CAST GROUP STANDS OUT AS A LEADING BRAZILIAN COMPANY IN IT

Specializing in IT and TA consulting and solutions, it offers comprehensive services, including development outsourcing, applications, infrastructure, SAP solutions implementation, 4.0 industry and digital transformation. Pelissari, one of Cast group’s companies, has a solid track record of over 20-years in the technology market, focusing primarily on ERP solutions. Specialized in...

MAGNETRON

STRENGTH, DETERMINATION, AND CHALLENGE

Currently, in Brazil, one in every three cities has more motorcycles than cars, totaling over 32 million registered motorcycles. This scenario reflects a market with significant investment potential, and Magnetron is always at the forefront in seeking the best solutions to serve this sector. Founded in the 1960s, the company...

ASSESPRO-PARANÁ

BRAZILIAN ASSOCIATION OF INFORMATION TECHNOLOGY COMPANIES

The Brazilian Association of Information Technology Companie of Paraná (Assespro-Paraná), established in the 1980s, is a key regional branch of the influential Assespro-Paraná Federation, which began in the late 1970s. Celebrating four decades in Paraná, the organization is dedicated to fostering innovation in the state. Assespro-Paraná’s significant engagement in various...

CLINICARX

HEALTHCARE SERVICES IN PHARMACIES: THE ENTREPRENEURIAL JOURNEY OF CLINICARX IN CURITIBA

Clinicarx, a pioneer health-tech company based in Curitiba/Brazil, revolutionizes the drugstores and healthcare market with its innovative platform. Offering services like rapid tests, vaccines, consultations, and chronic patient management, the company enables pharmacies to provide primary healthcare services, connecting patients, pharmacists, and pharmacies through its clinical record system and appointment...

TECHNOLOGIA OBRA PRIMA

A PERSONAL NEED CAN BE TRANSFORMED INTO AN INNOVATIVE SOLUTION THAT REVOLUTIONIZES AN INDUSTRY

The story of Obra Prima is an account of how a personal need can be transformed into an innovative solution that revolutionizes an industry. It all began when Wilson, the founder and director of the company, embarked on the journey of building his own house. Faced with challenges from the...

AMCHAM

AMERICAN CHAMBER OF COMMERCE FOR BRAZIL

The American Chamber of Commerce (Amcham) is a non-profit institution present in the Brazilian market since 1919. In more than 100 years of history, it has sought to develop the market in various fronts and currently has branches in 16 cities across the country. Not neglecting its American roots and...

ACELERA BRASIL

TRANSFORMING CORPORATE TRAVEL INTO UNFORGETTABLE EXPERIENCES

The corporate travel agency market closed 2023 with a record turnover, indicating a promising future for the sector. It is in this context that Acelera Brasil has been operating since 2017, with a keen focus on the use of Advanced Technology, Service Personalization, Sustainability, Risk Management, Value-Added Offer, Service Integration,...

FIOCRUZ PARANÁ

CARLOS CHAGAS INSTITUTE

Over a century ago, the Oswaldo Cruz Foundation (Fiocruz) was established to take care of the health of the Brazilian population. Over the years, the Foundation has become known for its unique blend of traditional and innovative approaches to healthcare. In Curitiba, the Carlos Chagas Institute, which is a branch...

ICITIES

SMART PEOPLE CREATE SMART CITIES

It was with this mindset that iCities emerged 12 years ago in the city of Curitiba, Paraná. A pioneering company in spreading the concept of smart cities in Brazil, always focused on intelligent urban development and improving the quality of life for people. Making good use of its innovative DNA,...

HARD ROCK CAFE

AN A UNIQUE AND UNFORGETTABLE EXPERIENCE

All over the world, anyone who visits a Hard Rock Cafe location knows that they will embark on an immersive journey through the universe of music and pop culture. From iconic autographed guitars to music legend’s most iconic outfits, each location transforms into a living art gallery. On the walls,...

PREÂMBULO TECH

WITH DETERMINATION AND A REVOLUTIONARY SPIRIT, PREÂMBULO TECH EMERGED

WITH DETERMINATION AND A REVOLUTIONARY SPIRIT, PREÂMBULO TECH EMERGED TO TRANSFORM THE BRAZILIAN LEGAL LANDSCAPE. Investing heavily in technology and innovation, the company has established itself as a benchmark in the country’s Legaltech market. The founder and CEO, Hamilton Andreatta, takes pride in being an example for his city, state,...

PARANÁ STATE

SECRETARIAT FOR INNOVATION, MODERNIZATION AND DIGITAL TRANSFORMATION OF PARANÁ

According to the Connected Smart Cities 2023 ranking, Paraná holds a prominent national position, with ten cities from the state, including Curitiba, among the top hundred in the overall ranking. Moreover, Paraná is recognized as a leader in sustainability and innovation in Brazil, as indicated by the renowned Bright Cities...

DATAPROM

SMART SOLUTIONS FOR MOBILITY

DATAPROM is a Brazilian company, headquartered in Curitiba/PR and has nine branch offices in Brazil, Colombia, and Peru. We were born in August 1988 from the creativity of engineers Marcos Olandoski, Alberto Abujamra and Carlos Perufo, who came together to develop innovative systems, capable of combining applicability and technology. At...

UNIVERSIDADE POSITIVO

STANDS AS A PILLAR OF ACADEMIC EXCELLENCE WITH A RICH HISTORY OF 35-YEARS

Focused on professional excellence, the university has played a pivotal role in shaping over 10 thousand entrepreneurs in the past 20 years, leading to the establishment of 24 thousand businesses nationwide. Committed to sustainable development since 2019, Universidade Positivo incorporates the United Nation’s sustainable development goals into every facet of...

PINATI

THE WORLD HAS CHANGED, SO HAVE THE SNACKS

Not wanting to conform with the snack industry, Waldemiro Pereira founded Pinati Snacks in 2013. But the beginning was not easy. With little financial resources, he would buy healthy homemade cereal bars from a local couple in the metropolitan area in Curitiba and, with personalized packaging, sell them on to...

TEMBICI

INNOVATIVE BIKE SHARING SYSTEM REVOLUTIONIZES THE CITY’S MOBILITY

Tembici is the leading company in micromobility technology in Latin America, responsible for over 250 million bike journeys. Recognized as one of Brazil’s most promising and innovative startups, the company has, in recent years, contributed to a potential saving of 46,000 tons of CO2. In 2022, the company conducted the...

SEBRAE/PR

ENCOURAGES COMPANIES TO PROMOTE INNOVATION IN THEIR BUSINESSES

Sebrae/PRWith the purpose of fostering entrepreneurship and developing micro and small businesses, the Brazilian Micro and Small Business Support Service of Paraná (Sebrae/PR) is a private institution that, since 1972, has been working with business consultancy and development, innovation, entrepreneurial education, startups and articulates the strengthening of the business environment....

ANTHOR

THE FUTURE OF WORK IS ANTHOR

ANTHOR IS A CURITIBA BASED STARTUP THAT IS CREATING THE FUTURE OF WORK, REVOLUTIONIZING COMPANIES STAFFING, & CONNECTING GIG WORKERS AND COMPANIES FOR EFFICIENT WORKFORCE SOLUTIONS AND SERVICE LEVELS. Anthor is transforming the retail staffing landscapeLet’s start with a statement: “When you request an Uber, it doesn’t take you three...

MPS INFORMÁTICA

FOUNDED IN 1984, MPS INFORMÁTICA HAS A CONSOLIDATED POSITION AS ONE OF THE MOST RECOGNIZED COMPANIES

FOUNDED IN 1984, MPS INFORMÁTICA HAS A CONSOLIDATED POSITION AS ONE OF THE MOST RECOGNIZED COMPANIES IN BRAZIL, SPECIALIZED IN SOFTWARE DEVELOPMENT AND INFORMATION TECHNOLOGY (IT) CONSULTANCY. As a traditional provider of corporate services and systems for the public and private sectors, MPS’ purpose is to help its customers develop,...

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems