INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

DR. PEANUT

WHO SAID THAT HEALTHY FOOD HAS TO BE TASTELESS OR BORING?

Motivated by the unwavering and curious desire to respond to that question, in 2017, Lucas Castro, founder and CMO of DR PEANUT, decided to embark and find an ideal recipe that would bring an unbelievable flavor to people focused on health, sports and whoever require balanced energy. This is the...

PRIME CONTROL

REFERENCE FOR INNOVATION IN SOFTWARE TESTING– A VICTORY CELEBRATED AT PARAGON ISG AWARDS BRASIL 2023

Located in the innovative city of Curitiba, Prime Control stands out as a guardian of quality in software testing. With over 15-years of dedicated service, this company has carved out a unique niche, bringing quality and efficiency in to the digital environment. Its team, comprising more than 270 specialists scattered...

ADEMICON

A SPECIALIST IN CONSORTIUMS WHO LEADS THE SEGMENT AMONG INDEPENDENT MANAGERS

Over the course of its 32-years, Ademicon has become a true benchmark in consortium. It went from a company with regional operations to a brand with a national presence, earning the position of Brazil’s largest independent consortium manager in terms of active credits. Currently, according to data from the Central...

MEDLESS

YOUR SOURCE FOR THE BEST MEDICINE PRICES

Medless Group is a HealthTech company founded in 2017 in the city of Curitiba by the gynecologist and scientist Dr. Rodrigo Berger, with the aim of studying and developing innovative treatments for women’s health. Having dedicated its first two years to the development and study of an innovative technology, the...

FURUKAWA ELECTRIC

INNOVATION AND CUTTING-EDGE TECHNOLOGY ARE PILLARS OF FURUKAWA ELECTRIC LATAM

FURUKAWA ELECTRIC-INNOVATION AND CUTTING-EDGE TECHNOLOGY ARE PILLARS OF FURUKAWA ELECTRIC LATAM, A TELECOMMUNICATIONS COMPANY WITH HEADQUARTERS IN CURITIBA. Innovation is in the DNA of Furukawa Electric LatAm (FEL), which has been present in Brazil for 50-years and remains at the forefront of technology by offering connectivity solutions that anticipate market...

TREE TOOLS

INNOVATIVE CUSTOMER SERVICE TOOLS

In 2001, Tree Tools built its headquarters in the Curitiba Software Park, an area dedicated to software production, and since then has been part of the Curitiba City Council’s Tecnoparque program. Curitiba is an innovative city and was chosen in Barcelona, Spain, as the Smartest City in the World in...

MAGNETRON

STRENGTH, DETERMINATION, AND CHALLENGE

Currently, in Brazil, one in every three cities has more motorcycles than cars, totaling over 32 million registered motorcycles. This scenario reflects a market with significant investment potential, and Magnetron is always at the forefront in seeking the best solutions to serve this sector. Founded in the 1960s, the company...

TIM

5G IN EVERY REGION OF CURITIBA

TIM was the first operator to offer 5G coverage in all 75 neighborhoods of the city of Curitiba. As of August 2022, more than 85% of the population is connected to this new technology. However, it is natural for the operator to be a protagonist, as it is the market...

HIPE

INNOVATION CENTER CURITIBA DRIVING INNOVATION IN RETAIL.

HIPE Innovation Center is the only innovation ecosystem in Brazil that drives and invests in every step of the retail entrepreneuring cycle. In over 22,000 square feet of workspace, HIPE houses about 300 workers between traditional companies, startups and independent professionals using a shared space model. According to HIPE’s CCO,...

FINAN3

FOCUSES ON ENGAGING WITH COMPANIES

FINAN3 FOCUSES ON ENGAGING WITH COMPANIES WITH AN INNOVATIVE BIAS, EITHER BY MAINTAINING INNOVATIVE SOLUTIONS OR BY BEING FULLY FOCUSED ON TECHNOLOGY AND THE SEARCH FOR NEW SOLUTIONS. The opportunity to facilitate business involving innovation and technology drives Finan3 Securitizadora, founded in 2021 by Pedro Henrique Reis, Rafael Maia, and...

ACOM

EASE AND SECURITY

ACOM Sistemas is a company founded in Paraná, it develops management software for clients in Brazil. It has a focus on contributing to the digital transformation of businesses, especially in the out-of-home food sector, through the ERP EVEREST Food Service®. This software integrates the entire operation, from the sales receipt...

ARLEQUIM

IS A BRAZILIAN COMPANY HEADQUARTERED IN CURITIBA WITH A NATIONWIDE PRESENCE

PITCHArlequim Technologies S.A. – www.arlequim.com – is a Brazilian company headquartered in Curitiba with a nationwide presence. With ambitious international expansion plans, Arlequim aims to revolutionize how people use personal computers for work, business, and pleasure through an innovative Desktop as a Service (DaaS) model. OUR HISTORYFounded by the end...

TECNOFIT

HELPING FITNESS BUSINESSES IMPROVE MANAGEMENT THROUGH TECHNOLOGY

Tecnofit, the leading software company in the health and fitness industry since 2017, distinguishes itself by offering cutting-edge solutions for managing gyms and other fitness businesses and professionals. Founded by Anderson Cichon, the current CTO, and fueled by the visionary outlook of Antonio Maganhotte Junior, the present CEO, the company...

LIGGA

CONNECTIVITY IN SCHOOLS DRIVES DIGITAL INCLUSION IN INDIGENOUS AND RURAL COMMUNITIES IN PARANÁ

The arrival of Ligga’s fiber optic network in rural schools supports the work of teachers and encourages students’ knowledge and access to technology, benefiting the entire teaching ecosystem and the local community. Ligga, the main internet company and connectivity provider in Paraná, in partnership with the State Department of Education...

WIPRO

HERE WE WRITE NEW CHAPTERS OF THE HISTORY OF TECHNOLOGY IN THE COUNTRY DAILY

At Wipro Brazil, we are not just a technology company; we are pioneers, charting new territories in the digital world. Our story is woven into the fabric of Brazil’s technological revolution, a journey marked by relentless ambition and a commitment to transform the nation into a more digital and connected...

HUMAN ROBOTICS

SHAPING THE FUTURE WITH SMART ROBOTS

In the heart of Brazil’s technological innovation landscape stands Human Robotics, a company that has distinguished itself as a pioneer in the field of autonomous robotics. Founded by Olivier Smadja, in 2017, a French entrepreneur who has made Brazil his home for over 26 years, Human Robotics is a testament...

SMART CITIZEN’S

TECHNOLOGY ENGAGES COMMUNITIES FOR ENVIRONMENTAL CAUSES

With the AMA platform, this traditional logic is broken because residents of socially relevant areas start taking care of their territory. The local leader, who would already take care of the neighborhood, now has the opportunity for paid collaboration. The service is georeferenced and constantly evaluated by neighbors and the...

MadeiraMadeira

GET TO KNOW THE CURITIBA UNICORN THAT TRANSFORMED THE FURNITURE AND DECORATION MARKET IN THE COUNTRY

Established in 2009, MadeiraMadeira is now the largest online furniture and decoration platform in Latin America. Prior to its foundation, the company’s story began with brothers Daniel Scandian and Marcelo Scandian. Coming from an entrepreneurial family background, they grew up with the same values. During a challenging period in both...

ROCKET

BRIDGING THE GAP BETWEEN NICHE INNOVATION AND MAINSTREAM MEDIA

Having started in 2019 as a web-only reality show for local startups, Rocket has now developed into a full universe of multi-platform content and unforgettable live experiences with the goal to foment, give visibility, and highlight the positive impact of innovation and entrepreneurship in everyone’s lives. Though an important topic...

SANEPAR

INNOVABILITY IN WATER AND SANITATION SERVICES FOR CURITIBA PEOPLE

The Water and Sanitation Company of Paraná State (Sanepar), a Brazilian mixed economy and publicly traded company, marked its 60th anniversary in 2023, reaffirming its steadfast dedication to innovability the seamless integration of sustainability and innovation – deeply ingrained in its corporate culture focused on generating societal value. Sanepar consistently...

MINSAIT

MARK MAKING THE WAY FORWARD

Minsait is Indra’s leading company in digital transformation and Information Technologies. It focuses its offering on high-impact value propositions, based on end-to-end solutions, with a remarkable degree of segmentation, which enables it to achieve tangible impacts for its customers in each industry with a transformational focus. With more than 7.000...

UTFPR

TECHNOLOGY COMPETITION TEAM BY UTFPR

The Federal Technological University of Paraná (UTFPR) – Brazil, is a century-old center for technological education, founded in 1909. In 2005, it became the first Technological University in Brazil. In 2023, it has approximately 35,000 students in various undergraduate courses across 13 campuses distributed throughout the state of Paraná. The...

WORLD TRADE CENTER CURITIBA

INTERNATIONAL BUSINESS CLUB

The World Trade Center (WTC) is the largest business network in the world and one of the most important associations of executives and entrepreneurs. It was created in the 1960s from a fair in Queens, New York City, by the Rockefeller family. Currently the WTC is present in 91 countries,...

ELECTROLUX GROUP

SHAPING LIVING FOR THE BETTER FOR OVER A CENTURY

Since 1996 in Curitiba, the city is a hub for global innovation in home appliances. Founded in 1919 by Axel Wenner-Gren in Sweden and present in more than 120 countries, Electrolux Group is a global leader in household and professional appliances. For over a century, the company has been dedicated...

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems