INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

GRUPO SENFF

CRAFTING A LEGACY: GRUPO SENFF’S 130 YEARS OF INNOVATION

In the heart of Curitiba, Brazil, Grupo Senff’s journey started in 1892 within the walls of a humble bakery, laying the foundation for 130 years of continuous innovation. This financial stalwart reached a pivotal juncture in 1977 by evolving into the acclaimed Parati Supermarket Chain. A transformative moment occurred in...

TREE TOOLS

INNOVATIVE CUSTOMER SERVICE TOOLS

In 2001, Tree Tools built its headquarters in the Curitiba Software Park, an area dedicated to software production, and since then has been part of the Curitiba City Council’s Tecnoparque program. Curitiba is an innovative city and was chosen in Barcelona, Spain, as the Smartest City in the World in...

DEALERSITES

LEADS DIGITALIZATION IN THE BRAZILIAN AUTOMOTIVE MARKET.

Ensuring competitive advantages, fostering business opportunities, introducing new products and optimizing processes. When it comes to innovation, startups serve as crucial partners for propelling progress in the automotive sector. In this scenario, those who stand out are the ones helping dealerships identify opportunities to enhance the customer experience while adapting...

LOGCOMEX

TRANSFORMING THE WAY COMPANIES DO BUSINESSES ACROSS BORDERS

Founded in 2016, the Curitiba-based startup Logcomex develops technology solutions and offers a platform that helps companies plan, monitor, and automate their global supply chain. The largest startup in Brazil in its segment has approximately 300 employees and is present in more than 11 countries across five continents. The company...

OLIST

MEET OLIST, THE LEADING ECOSYSTEM IN E-COMMERCE SOLUTIONS FOR SMES

Founded in 2015, Olist is a benchmark startup in e-commerce solutions for small and medium-sized businesses, focused on operational management, increased competitiveness in marketplaces and multichannel sales. In 2021, the company acquired Tiny e Vnda, companies based on high technology that offer top-notch services and share the same goal of...

LEADS 2B

A SALES-FOCUSED TECH COMPANY

Founded by three experienced systems developers and sales professionals, the company was born with the goal to offer the market a platform with all the features that a marketing and sales department need to achieve its goals. During the previous experiences of its founders, an opportunity was noticed in providing...

CAST GROUP

WITH OVER 33-YEARS OF HISTORY, CAST GROUP STANDS OUT AS A LEADING BRAZILIAN COMPANY IN IT

Specializing in IT and TA consulting and solutions, it offers comprehensive services, including development outsourcing, applications, infrastructure, SAP solutions implementation, 4.0 industry and digital transformation. Pelissari, one of Cast group’s companies, has a solid track record of over 20-years in the technology market, focusing primarily on ERP solutions. Specialized in...

FACIAP

INNOVATION: THE CORE OF FACIAP’S PHILOSOPHY

Innovation and the promotion of corporate development are ingrained in the ethos of the Trade and Business Associations Federation of the State of Paraná (FACIAP). Headquartered in Curitiba, FACIAP represents over 75% of the municipalities in Paraná. Since its establishment in 1959, FACIAP has recognized innovation as a crucial factor...

Athletico Paranaense

INNOVATION AND FOREFRONT

Innovation is a key element that not only facilitates but also provides significant advantages in the customer experience. In the contemporary landscape, where the pursuit of new technologies and disruptive approaches is relentless, visionary companies stand out by incorporating innovation into every aspect of their operations. Club Athletico Paranaense is...

ADEMICON

A SPECIALIST IN CONSORTIUMS WHO LEADS THE SEGMENT AMONG INDEPENDENT MANAGERS

Over the course of its 32-years, Ademicon has become a true benchmark in consortium. It went from a company with regional operations to a brand with a national presence, earning the position of Brazil’s largest independent consortium manager in terms of active credits. Currently, according to data from the Central...

CREDPAGO

HAS BEEN A FORCE FOR CHANGE IN THE BRAZILIAN REAL ESTATE MARKET

CREDPAGO- HAS BEEN A FORCE FOR CHANGE IN THE BRAZILIAN REAL ESTATE MARKET, SIMPLIFYING AND CUTTING THROUGH THE REDTAPE OF THE RESIDENTIAL LEASING PROCESS. Founded in 2016, the company’s mission is to solve the difficulty of accessing efficient rental guarantees in a country with over 15 million rented houses. The...

MINSAIT

MARK MAKING THE WAY FORWARD

Minsait is Indra’s leading company in digital transformation and Information Technologies. It focuses its offering on high-impact value propositions, based on end-to-end solutions, with a remarkable degree of segmentation, which enables it to achieve tangible impacts for its customers in each industry with a transformational focus. With more than 7.000...

ESFERA

DELIGHTING CUSTOMERS, SHAPING THE FUTURE OF TECHNOLOGY WITH PERSONALIZED INNOVATION

ESFERA-DELIGHTING CUSTOMERS, SHAPING THE FUTURE OF TECHNOLOGY WITH PERSONALIZED INNOVATION AND IMPACTFUL SOLUTIONS! With a history that spans three decades, Esfera Informática establishes itself as an institution committed to excellence, with advanced technologies and innovation as its fundamental pillars. Certified by MPSBr, the company constantly improves the development of software...

FIOCRUZ PARANÁ

CARLOS CHAGAS INSTITUTE

Over a century ago, the Oswaldo Cruz Foundation (Fiocruz) was established to take care of the health of the Brazilian population. Over the years, the Foundation has become known for its unique blend of traditional and innovative approaches to healthcare. In Curitiba, the Carlos Chagas Institute, which is a branch...

MEDLESS

YOUR SOURCE FOR THE BEST MEDICINE PRICES

Medless Group is a HealthTech company founded in 2017 in the city of Curitiba by the gynecologist and scientist Dr. Rodrigo Berger, with the aim of studying and developing innovative treatments for women’s health. Having dedicated its first two years to the development and study of an innovative technology, the...

VOLVO

ALWAYS LEADING EDGE IN INNOVATION FOR COMMERCIAL VEHICLES

Subsidiary of one of the world’s largest commercial vehicle OEMs, Volvo do Brasil has a track record marked by the development of innovative solutions in the passenger and cargo transportation sector in the country. Curitiba, the city chosen by OEM to be the location of its operations on the continent...

HIPE

INNOVATION CENTER CURITIBA DRIVING INNOVATION IN RETAIL.

HIPE Innovation Center is the only innovation ecosystem in Brazil that drives and invests in every step of the retail entrepreneuring cycle. In over 22,000 square feet of workspace, HIPE houses about 300 workers between traditional companies, startups and independent professionals using a shared space model. According to HIPE’s CCO,...

TESE TECHNOLOGY

ARCHITECTURE URBANISM AND CULTURE

Located in the city of Curitiba, Brazil, and affiliated with the Tecnoparque, a City Hall program, TESE Technology Architecture Urban Planning and Culture is part of a group of companies founded by Mirna Cortopassi Lobo, Rodrigo and Diogo Cortopassi Lobo in 1987. The scope of TESE is wide and operates...

AECIC

THE INDUSTRIAL CITY OF CURITIBA

THE INDUSTRIAL CITY OF CURITIBAThe Industrial City of Curitiba (Cidade Industrial de Curitiba – CIC), was founded on July 8, 1973. It is the largest neighborhood in the city of Curitiba in terms of geographic area (43.38km²). Today Cidade Industrial is the most populous neighborhood in Curitiba with approximately 220,000...

UTFPR

TECHNOLOGY COMPETITION TEAM BY UTFPR

The Federal Technological University of Paraná (UTFPR) – Brazil, is a century-old center for technological education, founded in 1909. In 2005, it became the first Technological University in Brazil. In 2023, it has approximately 35,000 students in various undergraduate courses across 13 campuses distributed throughout the state of Paraná. The...

Grupo Boticário

INNOVATION AND TECHNOLOGY BUILDING THE FUTURE OF BEAUTY

Product innovation has been a guiding principle in the laboratories of Grupo Boticário’s Research and Development Center, which has now been enhanced by technological advancements. Examples include fragrances crafted with the aid of artificial intelligence, a “Smart Lipstick” designed to help people with visual impairments and upper limb disabilities, and...

V1

INNOVATION IN URBAN MOBILITY: V1, 100% DIGITAL APPLICATION FOR CAR RENTAL AND SUBSCRIPTION

V1-INNOVATION IN URBAN MOBILITY: V1, 100% DIGITAL APPLICATION FOR CAR RENTAL AND SUBSCRIPTION -VIX LOGÍSTICA STARTUP SEEKS TO TRANSFORM THE WAY PEOPLE MOVE AROUND CURITIBA. V1, recognized as one of the boldest initiatives in Brazil’s innovation ecosystem, emerged in 2018 at the Vix Labs innovation laboratory, owned by Vix Logística,...

PONTOMAIS

MESHED STORIES OF INNOVATION AND SOCIAL IMPACT

Founded in 2016 in the city of Curitiba, State of Paraná, Southern Brazil, Pontomais was created to solve the challenges of Human Resource units by means of digitalization and automation of processes. Until then, many of the routines were performed manually, and, with the arrival of Pontomais, HR professionals were...

AUDI

Audi celebrates 30-years in Brazil in 2024, a challenging journey that begun in 1994, when the former F1 driver and Brazilian icon Ayrton Senna started importing the four rings vehicles brand to local market, with new technologies and unprecedented driving dynamics. In these 30-years, Audi has brought outstanding models to...

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems