INNOVATE™ Curitiba

Innovations of the World

INNOVATE™ Curitiba

Curitiba, an example of innovation.

Curitiba – PR – Brazil – develops economically while increasing the quality of life of its citizens and generating efficiency in urban operations focusing on innovation and Smart City projects. To promote actions in this sense, the city, through the Curitiba Agency for Development and Innovation, created the Vale do Pinhão program.

The program is aligned with the UN Sustainable Development Goals (SDGs) and involves municipal secretariats and the innovation ecosystem of Curitiba, which is composed of all actors whose objective is the development of innovation: universities, accelerators, incubators, investment funds, research and development centers, startups, cultural and creative movements. For Curitiba, participating in the Innovate Project is yet another clear demonstration of the city’s and state’s focus on innovation, said Dario Paixão, Head of the Curitiba Innovation Agency.

Through INNOVATE™ Curitiba, we unpack the innovation ecosystem of this dynamic city and showcasing the people and organizations that are making Curitiba one of the most innovative hubs in South America and beyond.

Featured Thought Leaders

Featured Innovators

Featured Innovators

MAGNETRON

STRENGTH, DETERMINATION, AND CHALLENGE

Currently, in Brazil, one in every three cities has more motorcycles than cars, totaling over 32 million registered motorcycles. This scenario reflects a market with significant investment potential, and Magnetron is always at the forefront in seeking the best solutions to serve this sector. Founded in the 1960s, the company...

UFPR

FOUNDED IN 1912, UFPR IS THE OLDEST UNIVERSITY IN BRAZIL.

It was initially known as the University of Paraná, and it has been since then a national reference when it comes to teaching, research, and outreach services. Therefore, the UFPR historic building, located at Praça Santos Andrade, was chosen by Curitiba residents as the very symbol of the city. Initially,...

UTFPR

TECHNOLOGY COMPETITION TEAM BY UTFPR

The Federal Technological University of Paraná (UTFPR) – Brazil, is a century-old center for technological education, founded in 1909. In 2005, it became the first Technological University in Brazil. In 2023, it has approximately 35,000 students in various undergraduate courses across 13 campuses distributed throughout the state of Paraná. The...

CONDOR CONNECT

CONNECTING GREAT IDEAS TO GREAT OPPORTUNITIES

The Condor Connect accelerator has been working for over 4-years leading to growth and investing in the acceleration of startups focused on retail and trends. Today, there are nine businesses in acceleration and six in VC investments. It found Curitiba’s innovation ecosystem the ideal place to consolidate its operation, adding...

LAQUILA

QUALITY AND INNOVATION IN TWO WHEELS

Laquila was founded in 1980, with a small 100m² store, focused on selling motorcycle parts, in Rio Grande do Sul. With determination and a vision of the future, they expanded to 200m² and, later, to an even larger space, adopting the wholesale model. After 12 years in the capital of...

ISAE

INSTITUTE OF ADMINISTRATION AND ECONOMICS OF MERCOSUR (ISAE)

Since its foundation in 1996 in the city of Curitiba, State of Paraná, the Superior Institute of Administration and Economics of Mercosur (ISAE) is committed to transformative education and innovative solutions to generate sustainable results. In classes, the use of active methodologies, combined with experiences focused on market practices, encourages...

PRIME CONTROL

REFERENCE FOR INNOVATION IN SOFTWARE TESTING– A VICTORY CELEBRATED AT PARAGON ISG AWARDS BRASIL 2023

Located in the innovative city of Curitiba, Prime Control stands out as a guardian of quality in software testing. With over 15-years of dedicated service, this company has carved out a unique niche, bringing quality and efficiency in to the digital environment. Its team, comprising more than 270 specialists scattered...

ACCELERA HUB

IS MUCH MORE THAN A DYNAMIC AND WELCOMING ENVIRONMENT, IT IS A PLACE OF PROSPERITY.

The Accelera Hub innovation center was born from the vision of traditional entrepreneurs of the building sector in Curitiba – Paládio Group and Daher Technology a vision through which they grasped the opportunity to make a cultural change in their organizations out of innovation. This journey resulted in the bold...

SOLVIS

PIONEERING CUSTOMER EXPERIENCE MEASUREMENT FROM ‘PSST’ TO TOUCHSCREEN

Solvis provides customized devices, kiosks, and a customer feedback and experience management platform. Solvis’ story has a unique start: In the late 90s, a customer voiced dissatisfaction with a toy shop in Curitiba. Initially dismissed as gossip, the complaint prompted the CEO of Solvis, Leonardo Vilas Boas Badotti, the former...

Athletico Paranaense

INNOVATION AND FOREFRONT

Innovation is a key element that not only facilitates but also provides significant advantages in the customer experience. In the contemporary landscape, where the pursuit of new technologies and disruptive approaches is relentless, visionary companies stand out by incorporating innovation into every aspect of their operations. Club Athletico Paranaense is...

VIDYA

ENHANCING SAFETY, EFFICIENCY, AND SUSTAINABILITY THROUGH AI-DRIVEN SOLUTIONS

Industrial operations rely on data to ensure the efficiency and safety of their processes. However, the information that the operators need to carry out their routines safely and efficiently is spread among a multitude of data sources, reports, systems, and documents. That’s where Vidya Technology comes in. Founded in 2013...

AUSLAND

PIONEERING INNOVATION IN THE HEART OF CURITIBA

In the bustling city of Curitiba, renowned for its innovation and forward-thinking ethos, Ausland Consultoria & Informatica has emerged as a trailblazer in the realm of ERP technology and consulting. With a rich history steeped in innovation and over 30-years of expertise, this dynamic firm has become synonymous with customer...

GENIALNET

INNOVATION IN FOOD SERVICE MANAGEMENT TECHNOLOGY

Founded in Curitiba, PR, Brazil, in 1997, Genialnet, a technology company specializing in food service management, has been standing out in the market by offering innovative solutions that help businesses improve efficiency and productivity in their daily operations. The founder, José Emilio Starepravo, a computer engineer with over 30 years...

PONTOMAIS

MESHED STORIES OF INNOVATION AND SOCIAL IMPACT

Founded in 2016 in the city of Curitiba, State of Paraná, Southern Brazil, Pontomais was created to solve the challenges of Human Resource units by means of digitalization and automation of processes. Until then, many of the routines were performed manually, and, with the arrival of Pontomais, HR professionals were...

TEQUALY

A PARTNER THAT POWERS THE INDUSTRY

How many companies would you trust with the responsibility of implementing your industrial enterprise? There are few companies capable of carrying out industrial projects with excellence, especially those that require engineering, manufacturing, electromechanical erection, civil construction, maintenance, commissioning, start-up, training and assisted operation. Now, imagine finding all these assignments in...

CLINICARX

HEALTHCARE SERVICES IN PHARMACIES: THE ENTREPRENEURIAL JOURNEY OF CLINICARX IN CURITIBA

Clinicarx, a pioneer health-tech company based in Curitiba/Brazil, revolutionizes the drugstores and healthcare market with its innovative platform. Offering services like rapid tests, vaccines, consultations, and chronic patient management, the company enables pharmacies to provide primary healthcare services, connecting patients, pharmacists, and pharmacies through its clinical record system and appointment...

GRUPO SENFF

CRAFTING A LEGACY: GRUPO SENFF’S 130 YEARS OF INNOVATION

In the heart of Curitiba, Brazil, Grupo Senff’s journey started in 1892 within the walls of a humble bakery, laying the foundation for 130 years of continuous innovation. This financial stalwart reached a pivotal juncture in 1977 by evolving into the acclaimed Parati Supermarket Chain. A transformative moment occurred in...

ICITIES

SMART PEOPLE CREATE SMART CITIES

It was with this mindset that iCities emerged 12 years ago in the city of Curitiba, Paraná. A pioneering company in spreading the concept of smart cities in Brazil, always focused on intelligent urban development and improving the quality of life for people. Making good use of its innovative DNA,...

ESFERA

DELIGHTING CUSTOMERS, SHAPING THE FUTURE OF TECHNOLOGY WITH PERSONALIZED INNOVATION

ESFERA-DELIGHTING CUSTOMERS, SHAPING THE FUTURE OF TECHNOLOGY WITH PERSONALIZED INNOVATION AND IMPACTFUL SOLUTIONS! With a history that spans three decades, Esfera Informática establishes itself as an institution committed to excellence, with advanced technologies and innovation as its fundamental pillars. Certified by MPSBr, the company constantly improves the development of software...

PARANÁ STATE

SECRETARIAT FOR INNOVATION, MODERNIZATION AND DIGITAL TRANSFORMATION OF PARANÁ

According to the Connected Smart Cities 2023 ranking, Paraná holds a prominent national position, with ten cities from the state, including Curitiba, among the top hundred in the overall ranking. Moreover, Paraná is recognized as a leader in sustainability and innovation in Brazil, as indicated by the renowned Bright Cities...

ADAM ROBO

GLOBAL FIGHT AGAINST BLINDNESS

Every five seconds, according to the World Health Organization, a person loses their sight, and within every minute, a child joins those statistics. Adam Robo stands as a pioneering Health Tech startup in the realm of ophthalmology, dedicated to the global mission of preventing and combating blindness. This noble cause...

VALMET

MARKET LEADER, VALMET OFFERS UNIQUE AND INTEGRATED SOLUTIONS FOR PAPER, PULP AND ENERGY INDUSTRIES

With more than 220-years of industrial history and 63-years of presence in Brazil, the Finnish multinational provides integrated technologies, reaffirming its commitment to constant improvement and renewal. Valmet is a global leader in the development and supply of process technologies, automation and services for the pulp, paper and energy industries....

INTECSO

PIONEERING EXCELLENCE IN LABORATORY ANALYSIS AND TECHNOLOGY DEVELOPMENT

Founded under the visionary leadership of Paula Fernandes de Siqueira Machado, Intecso emerged in response to the challenges encountered in research and development within the feed industry. Motivated by her passion for innovation, Paula spearheaded the development of disruptive industrial processes in the soybean processing chain. Recognizing the obstacles and...

MadeiraMadeira

GET TO KNOW THE CURITIBA UNICORN THAT TRANSFORMED THE FURNITURE AND DECORATION MARKET IN THE COUNTRY

Established in 2009, MadeiraMadeira is now the largest online furniture and decoration platform in Latin America. Prior to its foundation, the company’s story began with brothers Daniel Scandian and Marcelo Scandian. Coming from an entrepreneurial family background, they grew up with the same values. During a challenging period in both...

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The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

The Publisher

Francisco Britto

Britto holds a degree in Advertising and Journalism and a postgraduate degree in Business Administration. He has over 40 years of experience in marketing and sales. He has worked in companies such as Grupo Pão de Açúcar, DPZ, Young & Rubican, W / Brasil, among others, always in the areas of customer service and planning.  At Wunderman... click to read more

Other Ecosystems