INNOVATE™ South Africa

Having placed climate change at the centre of our strategy, Sasol has committed to bold targets that will enable South Africa’s nationally determined contribution (NDC) by reducing our emissions by 30% by 2030 and achieving Net Zero by 2050. The innovative commercialisation of Hydrogen is a core lever in enabling...

We were never just advertising people wanting to do big TV ads, we were entrepreneurs wanting to build brands and businesses. We were also very inexperienced and naïve and while that made things much more challenging in the early years, it has made us more effective the more time has...

Mahlako a Phahla, founded by sisters Makole Mupita and Meta Mhlarhi, is named after our mother Mahlako to pay homage to her pioneering and entrepreneurial spirit in building a successful family business at a time when it was difficult for many black people to do so.   Mahlako is an...

With the rapid growth of the logistics industry, it became necessary to develop systems limiting the handling of cargo to speed up the delivery process. During the 1990’s the late Harry Wicks, of Buffalo, NY, USA developed and patented early RailRunner concepts for a bimodal transportation system designed to take...

The CEO and founder of Red-Lined International Terence Marsh had a goal of competing on the world stage at Dakar and established the business in 2013. We set out into the international market in search of a race car and returned to South Africa disillusioned at what the market had...

This journey all started with a boo boo. The excitement of climbing and over doing it leads to cuts, scrapes and worn down finger tips. With the psyche high to continue climbing I mixed a concoction of ingredients that I thought would help nourish my tender tips and treat any...

Kingsley and his Foundation team have driven across the continent over hundreds of thousands of kilometres through all 54 countries over the last three decades, distributing mosquito bed nets and other much-needed healthcare relief to the remotest parts of the continent. Kingsley isn’t only inspired by adventure: he’s a humanitarian...

Intuitively Innovative Mediology is South Africa’s largest independent integrated media and digital marketing agency. Founded in a media-agency-sea-of-sameness, Mediology distinguished itself by harnessing the science of media planning, fusing it with insights and wrapping it around the big ideas that differentiate brands. Thereby enhancing brand stories and narratives by placing...

Honest Chocolate was founded in 2010 by two friends Anthony Gird and Michael de Klerk. When they couldn’t find high quality, locally made chocolate on the retail shelf they decided to start making their own. When their friends couldn’t get enough of these homemade treats, Anthony and Michael realised there...

BRAVE IDEAS ARE WHAT ENABLES A BRAND TO RELENTLESSLY CAPTURE THE ATTENTION AND LOYALTY OF CONSUMERS.   Creating a partnership based on shared responsibility enables clients and their agencies to build brands that become permanent fixtures in the hearts and minds of consumers. It is a philosophy and way of...

Let’s start at the beginningBack in 2009, Programmatic ad buying was in its infancy locally, despite its success being celebrated internationally. This spurred on the birth of Mark1, a company that would go on to pioneer technology and data-driven media buying in the South African market. Fast forward to 2020,...

The world is obsessed with changing businesses for good. Ask the Branson Centre of Entrepreneurship South Africa (Branson Centre) for its take on that, and it’ll tell you that is actually a misnomer. Fundamentally, business is good. The focus of the Branson Centre is entrepreneurialism and social responsibility. The Branson...

Kindness is the only thing that mattersSouth Africa’s news feeds are filled with hard news, stories of murder, corruption, robberies, and failing state-owned enterprises. Is there a space for good news – and do South Africans have an appetite for it? Brent Lindeque founded the Good Things Guy on 1...

Boomplaats has been in the same family for over a century, nestled in the Maluti Mountains in the south-eastern Free State. This is South Africa’s only certified organic cattle, sheep, and pasture-raised pig farm. Regenerative farming isn’t a new agricultural method. This was the traditional farming way in previous centuries...

Our search for clarity is probably the oldest quest we have. We are forever asking “what must I do”, “why are things the way they are”, and “how could my life be different?” Our deepest motivating force is to make a difference, to experience meaning and live with purpose. We...

The hardy spekboom is considered a pioneer species within the Karoo thicket biome. This means that the plant itself can assist in the regeneration of the indigenous brush, with many other species benefitting from its shade and the nutrients it brings into the soil. As a succulent, spekboom is the...

Rachel and Siya Kolisi founded the Kolisi Foundation with this belief in mind: it is through the power of listening that positive change can happen in South Africa. We need to listen to what people dealing with challenging circumstances really need. We need to listen to the people already working...

Just over eight years ago the founder of YIEDI, Jayshree Naidoo and Jay Naidoo her business and life partner, sat across from a branding expert and outlined the vision for the company. They went on to describe a model that they had created, it was still drawn on a napkin...

Building Resilience Builds CompetitivenessWesgro is the official tourism, trade, investment and film promotion agency for Cape Town and the Western Cape. It serves as the first point of contact for foreign investors and local companies. In addition, this agency attracts and facilitates national and international investment, works to grow the...

Joe Public was established in Cape Town in 1998 by Gareth Leck and Pepe Marais. They opened the agency’s doors to the public with something completely new, Take-Away Advertising. This revolutionary model allowed hungry clients to order an ad off a menu with a price list, making Joe Public a...