INNOVATE™ Adelaide

Innovations of the World

INNOVATE™ Adelaide

We are proud to present to you INNOVATE™ Adelaide (2022). A celebration of the city’s most exciting innovations and its entrepreneurial ecosystem.  Our first edition focuses on the ideas, the innovators and visionaries that are redefining the City of Adelaide, South Australia’s capital. Adelaide has earned an enviable reputation for creating and manufacturing world-class products and services across key industries and sectors, with innovation at the heart of everything. INNOVATE™ Adelaide showcases an exciting city in transformation and perfectly illustrates the immense creative collective that is to be found in our city. The stories within the publication have been carefully chosen to help you navigate this thriving hub of entrepreneurship and innovation, offering you a glimpse into the future.

INNOVATE™ Adelaide, is a premium AR-enabled coffee table book, that captures the companies that have made it possible.

Brought to you in collaboration with April Hobbs Media, INNOVATE™ Adelaide celebrates the companies and individuals that are actively working at building a better tomorrow for all. It is a true honour to now share these stories with you through this stunning book, which we hope you’ll enjoy. Welcome, to South Australia, discover Adelaide!

Featured Thought Leaders

Featured Thought Leaders

Featured Innovators

Featured Innovators

CROPIFY

ELIMINATING SUBJECTIVE TESTING OF PULSE AND GRAIN CROPS

CHALLENGEGlobally, grain and pulse crops are classified to determine the grade of a crop. This grade determines the financial return to the seller / farmer. The classification process currently consists of approximately 53% subjective and 47% objective testing. Subjective testing leads to disputes and a lack of confidence in the...

NEUMANN SPACE

Innovating locally to deliver global leadership in Space Mobility

Introducing Neumann SpaceFounded in 2015, Neumann Space is an Australian-owned company that provides world leading propulsion systems for spacecraft. The company’s origins are itself a story of innovation. It’s Chief Scientist and Founder, Dr. Patrick “Paddy” Neumann, developed the technology during his PhD for a plasma propulsion system that uses...

AEROMETREX

FROM ADELAIDE TO THE SKIES: BUILDING SPATIAL TECH FOR NOW AND THE FUTURE

Aerometrex is a geospatial technology company focused on providing data and derived insights for a range of applications. Launched in 1980, the company is a preferred supplier of aerial imagery, 3D models and LiDAR data for both the public & private sectors. The company is headquartered in Adelaide and stands...

STEMSEL

Empowering Adelaide’s Youth through STEMSEL Foundation’s Revolutionary runlinc Technology

STEMSEL Foundation Inc is a not-for-profit organization based in Adelaide that is dedicated to empowering the youth through Science, Technology, Engineering, and Mathematics (STEM) education. Founded by engineer and educator Peng Choo and Miroslav Kostecki in 2014, the foundation strives to engage and inspire young people to pursue STEM related...

WOMEN IN INNOVATION

Innovation without limitation

Women in Innovation (WINN) is a not-for-profit initiative that exists solely to support female innovators in South Australia. We champion all women bucking trends, disrupting status quos, attempting the new and making changes to the old, wherever they work. Then, we bring them together. Across every sector, for all types...

CITY OF SALISBURY

THE ECONOMIC HEART OF NORTHERN ADELAIDE

The City of Salisbury covers 158km2 and stretches from Valley View in the south to Edinburgh in the north, St Kilda in the west and Salisbury Heights in the east. It contributes $8.65 billion to the State economy and nearly 61,994 jobs. Significant employment hubs are located in: • Vicinity...

AHRENS

120 YEARS FROM HUMBLE BEGINNINGS

Proudly, Ahrens is a 120-year-old family-owned SA company, spanning five generations, delivering a diverse range of high-quality and cost-effective products, projects and services. Beginning in 1902 as a one-dimensional business in Sheaoak Log, on the edge of the Barossa Valley, and offering blacksmithing services of its time, the business has...

FIREFLY BIOTECH

RESEARCH TOOLS THAT ARE OUT OF THIS WORLD

Firefly Biotech is an Adelaide start-up that targets a growing niche between medical research and engineering. They specialise in space medicine and research tools. They also offer advice, expertise and inspiration to the next generation of aspiring space scientists. Founded by Dr Giles Kirby, a thought leader in space medicine...

CYBER OPS

INNOVATION AND CYBER SECURITY GO HAND-IN-HAND

In 2016 the founders of CyberOps brought together their decades of experience in national and global technology and advisory roles to form a company to help service the growing need for expert technical advice in the Defence, space and Cyber Industries. The aim was to deliver innovative services and to...

PERSONIFY CARE

INNOVATIVE HEALTH TECH PLATFORM ENABLES PATIENTS TO ACCESS THE BEST POSSIBLE CARE

Personify Care is a flexible and scalable health tech platform that accelerates health services to transform their patient experience whilst simultaneously reducing the administrative and cognitive burden on our frontline staff. Led by South Australian CEO Ken Saman, Personify Care’s approach is to support healthcare teams to rapidly adapt and...

DEFENCE TRAILBLAZER

THE SA ‘TRAILBLAZER’ DRIVING DEFENCE INNOVATION

Dr Sanjay Mazumdar: The SA ‘trailblazer’ driving defence innovationIn 2022, South Australia reinforced its reputation as the nation’s “defence state” when the University of Adelaide established the Defence Trailblazer for Concept to Sovereign Capability in partnership with the University of New South Wales. Now, this ground-breaking research commercialisation program has...

South Australia loves a party. We are the festival state – one proud to break new ground. Innovation is crucial when delivering major events, and so too is fostering a culture in which they continue to thrive. Our place as host of the best, brightest celebrations is directly linked to...

TAV SYSTEMS

EXPORTING HIGH-QUALITY E-BIKE TECHNOLOGIES TO THE WORLD

TAV is an E-Bike startup based in Adelaide, Australia, that was incorporated in April 2020. Supported by the Government of South Australia and Flinders University under the program called Supporting innovation in South Australia, TAV’s mission is to export Australian-built E-Bike technologies to global brands, foster local innovation, and deliver...

SOUTH AUSTRALIAN TOURISM COMMISSION

THE FESTIVAL STATE

With a world-class festival and events calendar that spans the whole year, you’ll always find frivolity on your South Australian itinerary. Think festivals dedicated to Australia’s most watched game, or all things culinary excellence; Australia’s greatest cycling race, international sporting debuts or the world’s second largest arts festival. There’s a...

BAILEY ABBOTT

Exploring the art of possible

WHEN THE PHONE WOULDN’T STOP RINGING WITH FORMER COLLEAGUES REACHING OUT AFTER LOSING THEIR JOBS IN THE PANDEMIC, TOM CARLTON HAD HEARD ENOUGH. IT WAS TIME TO ACT. Tom knew there was a better way to not only do business, but to empower teams. When other consultancies were downsizing in...

SMR AUSTRALIA

LOCAL INNOVATIONS CREATING GLOBAL AUTOMOTIVE VALUE-ADD

SMR Australia, a Motherson Group Company, has been a prominent manufacturer in South Australia for over 70 years. Driven by a culture of innovation, SMR Australia has evolved from its origins as Rainsford Metal products producing metal stampings, to Britax producing baby capsules and other automotive safety products, to Schefenacker...

NUMEDICO

THIS ADELAIDE-BASED MEDTECH START-UP HAS FOUND GLOBAL RECOGNITION

THIS ADELAIDE-BASED MEDTECH START-UP HAS FOUND GLOBAL RECOGNITION WITH MORE EFFICIENT, SAFER AND AFFORDABLE DRUG DELIVERY METHODS. SPACE RESEARCH FOR REAL-WORLD PROBLEMSPushing the boundaries of medical research all the way into orbit, Numedico’s latest business venture is a partnership with satellite infrastructure provider ResearchSat to explore newmethods to administer medication....

ANDY THOMAS SPACE FOUNDATION

RECOGNISED AS AUSTRALIA’S NATIONAL SPACE NOT-FOR-PROFIT, SUPPORTING THE EDUCATION AND OUTREACH GOALS

With strong support from the Australian Space Agency, South Australian Government and a number of start-up and corporate space industry partners, the Foundation has provided invaluable education and engagement opportunities for students and individuals across Australia. Named after Founding Patron and retired NASA astronaut, Dr Andrew Thomas, a veteran of...

FIVECAST

Enabling A Safer World

Fivecast is an Australian company based in Adelaide that has gone global capitalising on artificial intelligence and machine learning to uncover insights across the surface, deep and dark web, and help their customers enable a safer world. Whether it’s fraud detection, human trafficking or counter terrorism, the bad guys aren’t...

42 ADELAIDE

MAKING DIGITAL AN OPPORTUNITY FOR ALL, EVERYWHERE

In a world where traditional education models are struggling to meet the needs of a rapidly changing job market, 42 Adelaide has emerged as a big player in Australia. This innovative coding school was created in 2013 by Xavier Niel, a successful French serial entrepreneur, and has now become an...

SA POWER NETWORKS

Flexible energy resources key to a low carbon future

South Australia is going through an exciting energy transition in which it is leading the world in the race to achieve a net-100% renewable energy system – a target that is likely to be achieved before 2030. The State has moved quickly to harness its significant wind and solar resources...

SAGE

CREATING A SMARTER FUTURE, BETTER WORLD

SAGE is a specialist industrial digitalisation services provider, combining the best thinking with world-leading technology to deliver the best outcome. SAGE’s specialist businesses – SAGE Automation, Nukon, Skills Lab and Embedded Expertise – work with organisations to deliver strategy and horizon phasing, automation of industrial operations, data-driven business transformation, training...

AUSHEALTH

BRINGING MEDICAL INNOVATION TO LIFE!

AusHealth® is an Australian-owned health and wellbeing organisation that provides workplace drug and alcohol testing and debt collection services to hospitals, while turning its profits wholly to locally led, globally recognised medical research. Since establishing in 1985, AusHealth® has contributed more than $47 million into South-Australian led research towards pain...

BICKFORD'S GROUP

LEADER IN BEVERAGE INNOVATION

The Bickford’s Group is an Every day, the group strives to make the ordinary, extraordinary. independently owned collection of companies headquartered in Adelaide, South Australia. The group has a rich history that dates back to 1839 when William Bickford opened a small apothecary in Rundle Street after moving to Australia....

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The Publisher

April Hobbs

British-born April Hobbs has the type of lived experience of a thoroughly modern world traveller. April has lived and worked in the major economic powerhouses of London, Barcelona, Istanbul, Dubai and everywhere in between. With 25 years corporate sales and marketing experience, April is accustomed to leading high performance teams and is passionate aboutelevating brands.... click to read more

The Publisher

April Hobbs

British-born April Hobbs has the type of lived experience of a thoroughly modern world traveller. April has lived and worked in the major economic powerhouses of London, Barcelona, Istanbul, Dubai and everywhere in between. With 25 years corporate sales and marketing experience, April is accustomed to leading high performance teams and is passionate aboutelevating brands.... click to read more

Other Ecosystems