INNOVATE™ Adelaide

Innovations of the World

INNOVATE™ Adelaide

We are proud to present to you INNOVATE™ Adelaide (2022). A celebration of the city’s most exciting innovations and its entrepreneurial ecosystem.  Our first edition focuses on the ideas, the innovators and visionaries that are redefining the City of Adelaide, South Australia’s capital. Adelaide has earned an enviable reputation for creating and manufacturing world-class products and services across key industries and sectors, with innovation at the heart of everything. INNOVATE™ Adelaide showcases an exciting city in transformation and perfectly illustrates the immense creative collective that is to be found in our city. The stories within the publication have been carefully chosen to help you navigate this thriving hub of entrepreneurship and innovation, offering you a glimpse into the future.

INNOVATE™ Adelaide, is a premium AR-enabled coffee table book, that captures the companies that have made it possible.

Brought to you in collaboration with April Hobbs Media, INNOVATE™ Adelaide celebrates the companies and individuals that are actively working at building a better tomorrow for all. It is a true honour to now share these stories with you through this stunning book, which we hope you’ll enjoy. Welcome, to South Australia, discover Adelaide!

Featured Thought Leaders

Featured Thought Leaders

Featured Innovators

Featured Innovators

NEUMANN SPACE

Innovating locally to deliver global leadership in Space Mobility

Introducing Neumann SpaceFounded in 2015, Neumann Space is an Australian-owned company that provides world leading propulsion systems for spacecraft. The company’s origins are itself a story of innovation. It’s Chief Scientist and Founder, Dr. Patrick “Paddy” Neumann, developed the technology during his PhD for a plasma propulsion system that uses...

The University of Adelaide

Australian Institute for Machine Learning

The University of Adelaide’s Australian Institute for Machine Learning (AIML) is Australia’s first dedicated AI institute, tasked with championing globally challenging research and building the technology of the future. Established as a partnership between the University of Adelaide and the Government of South Australia, AIML is the anchor tenant of...

AHRENS

120 YEARS FROM HUMBLE BEGINNINGS

Proudly, Ahrens is a 120-year-old family-owned SA company, spanning five generations, delivering a diverse range of high-quality and cost-effective products, projects and services. Beginning in 1902 as a one-dimensional business in Sheaoak Log, on the edge of the Barossa Valley, and offering blacksmithing services of its time, the business has...

Stone & Chalk Group

Is the largest innovation community in Australia.

Since its inception in 2015, Stone & Chalk’s mission has been to transform Australia into a sustainable, technology-driven economy. As a not-for-profit, purpose-driven, and sustainable organisation, Stone & Chalk works to support startups, scaleups, corporations, and governments through every stage of their innovation journey. The Stone & Chalk capital G...

SOUTH AUSTRALIAN TOURISM COMMISSION

THE FESTIVAL STATE

With a world-class festival and events calendar that spans the whole year, you’ll always find frivolity on your South Australian itinerary. Think festivals dedicated to Australia’s most watched game, or all things culinary excellence; Australia’s greatest cycling race, international sporting debuts or the world’s second largest arts festival. There’s a...

CROPIFY

ELIMINATING SUBJECTIVE TESTING OF PULSE AND GRAIN CROPS

CHALLENGEGlobally, grain and pulse crops are classified to determine the grade of a crop. This grade determines the financial return to the seller / farmer. The classification process currently consists of approximately 53% subjective and 47% objective testing. Subjective testing leads to disputes and a lack of confidence in the...

AUSHEALTH

BRINGING MEDICAL INNOVATION TO LIFE!

AusHealth® is an Australian-owned health and wellbeing organisation that provides workplace drug and alcohol testing and debt collection services to hospitals, while turning its profits wholly to locally led, globally recognised medical research. Since establishing in 1985, AusHealth® has contributed more than $47 million into South-Australian led research towards pain...

HEX 20

BRINGING SPACE CLOSER

HEX20 is an Australian space company that specializes in providing cost-effective platforms, advanced sensor technologies, and customized hardware for the SmallSat and CubeSat markets. The company aims to design and develop state-of-the-art, scalable platforms and subsystems for small satellites. Their products are derived from flight heritage programs, focusing on creating...

THE INNOVATION FACTORY

South Australia’s Most Innovative Coworking Space

The Innovation Factory has redefined coworking with its cutting-edge approach that’s taking the industry by storm. Founded in October 2020, this coworking space has quickly become a hub for entrepreneurs, startups, and freelancers who are seeking an innovative and collaborative work environment. What sets The Innovation Factory apart is its...

CELLR

REVOLUTIONIZING THE CONNECTION BETWEEN PHYSICAL AND DIGITAL REALMS

In today’s fast-paced, interconnected world, establishing a meaningful connection between brands and consumers has become a necessity. Recognizing this need, Cellr, an innovative Australian tech startup, has emerged as a game-changer, seamlessly bridging the physical and digital worlds through its groundbreaking connected packaging technology. By empowering brands to strengthen trust,...

CITY OF CHARLES STURT

IS RECOGNISED AS A VIBRANT, LIVEABLE AND BUSINESS- FRIENDLY CITY WITH A DIVERSE AND ADVANCED ECONOMY

Charles Sturt is a great place to invest, with a thriving hub of activity, education and employment opportunities. Located in the heart of Adelaide’s west, the City of Charles Sturt is home to over 124,000 residents and 105 different cultures, who enjoy the diverse experiences and cultural richness the City...

THINK.DIGITAL

INNOVATING TRAINING AND EDUCATION IN AGRICULTURE

Think Digital is one of Australia’s leading innovative XR studios creating VR, AR and AI solutions for agriculture, to assist with marketing, education, training and on farm productivity gains. Founders Tim Gentle and Kat Bidstrup both have strong links to agriculture, having grown up in regional Australia – Kat on...

SMR AUSTRALIA

LOCAL INNOVATIONS CREATING GLOBAL AUTOMOTIVE VALUE-ADD

SMR Australia, a Motherson Group Company, has been a prominent manufacturer in South Australia for over 70 years. Driven by a culture of innovation, SMR Australia has evolved from its origins as Rainsford Metal products producing metal stampings, to Britax producing baby capsules and other automotive safety products, to Schefenacker...

BAILEY ABBOTT

Exploring the art of possible

WHEN THE PHONE WOULDN’T STOP RINGING WITH FORMER COLLEAGUES REACHING OUT AFTER LOSING THEIR JOBS IN THE PANDEMIC, TOM CARLTON HAD HEARD ENOUGH. IT WAS TIME TO ACT. Tom knew there was a better way to not only do business, but to empower teams. When other consultancies were downsizing in...

CONSUNET

BUILDING THE CYBER AND SPECTRUM SECURITY FUTURE

CONSUNET IS ON A MISSION TO TRANSFORM THE ‘INVISIBLE ENABLER OF MODERN WIRELESS TECHNOLOGIES’ It’s not something we consider when we pick up our smart phone or turn on the car radio, but our modern lifestyles would not be possible without the Electromagnetic Spectrum (spectrum). Our industries, healthcare services, safety...

FIVECAST

Enabling A Safer World

Fivecast is an Australian company based in Adelaide that has gone global capitalising on artificial intelligence and machine learning to uncover insights across the surface, deep and dark web, and help their customers enable a safer world. Whether it’s fraud detection, human trafficking or counter terrorism, the bad guys aren’t...

LIFE WHISPERER

AI to help patients struggling for children

Life WhispererLife Whisperer uses state-of-the-art AI and computer vision technology to help select healthy embryos for IVF. Using Life Whisperer, a clinician can drag-and-drop microscope images of embryos onto the website for an instant report on the likelihoods that the embryo is genetically healthy, or will lead to a pregnancy....

INOVOR TECHNOLOGIES

A company of passionate Australian engineers and scientists creating exciting technology to improve and protect Australian’s way of life.

Founded by Dr. Matthew Tetlow in 2012, the company is working at the cutting edge of technology, building spacecraft as well as space traffic management and “smart” Earth observation services as part of Australia’s nascent space industry. “I have always loved looking at the moon, the stars and the planets,...

AIRSPEEDER

ACCELERATING AN AIRBORNE MOBILITY REVOLUTION THROUGH MOTORSPORT

Airspeeder, in collaboration with Alauda Aeronautics, is leading the way in the development of electric flying vehicles through the power of sporting competition. With their headquarters in Adelaide, South Australia, and London, England, they are strategically positioned to drive technical progress and build public acceptance for a new mobility revolution....

ADELAIDE OVAL-PUSHING THE BOUNDARIES

HOW ADELAIDE OVAL CONTINUES TO REDEFINE THE STADIUM EXPERIENCE AND EMBRACE ITS POTENTIAL

Ask almost any sports fan about Adelaide Oval, and you’ll likely hear a common response – that this storied venue is among the most picturesque anywhere on the planet. And yet its beauty goes much further than skin deep. In a world where stadiums are often monolithic and imposing, Adelaide...

UNIVERSITY OF SOUTH AUSTRALIA

UNISA AND ACCENTURE PARTNER TO PLUG THE DIGITAL SKILLS GAP

THE BACHELOR OF DIGITAL BUSINESS IS TRAINING THE BUSINESS LEADERS OF THE FUTUREDigital innovation is transforming the business world at an unprecedented rate, and while it is an exciting time in many ways, keeping up with that rapid change is a daunting prospect for many people working in the sector....

FIREFLY BIOTECH

RESEARCH TOOLS THAT ARE OUT OF THIS WORLD

Firefly Biotech is an Adelaide start-up that targets a growing niche between medical research and engineering. They specialise in space medicine and research tools. They also offer advice, expertise and inspiration to the next generation of aspiring space scientists. Founded by Dr Giles Kirby, a thought leader in space medicine...

APXIUM

THE “SAAS+FINTECH” PLAYBOOK TAKING ON THE BANKS AND GOING GLOBAL

From joint manager of the world’s largest gold hedging book – to precious metals trader of a global commodities group in the U.K. – Jeremy Coombe is not your typical tech startup Founder. So, how does one break the mould of the “institutionalised mindset” that is the very cause of...

MTPCONNECT

SOUTH AUSTRALIA’S BURGEONING HEALTH AND MEDICAL INNOVATION ECOSYSTEM

Welcome to South Australia, a land of natural beauty, rich history, and thriving innovation. Offering world-class healthcare facilities, cutting edge research and development opportunities, and a supportive ecosystem for entrepreneurs, innovators and partners in the health and medical innovation sector. South Australia and its capital city Adelaide is fast becoming...

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The Publisher

April Hobbs

British-born April Hobbs has the type of lived experience of a thoroughly modern world traveller. April has lived and worked in the major economic powerhouses of London, Barcelona, Istanbul, Dubai and everywhere in between. With 25 years corporate sales and marketing experience, April is accustomed to leading high performance teams and is passionate aboutelevating brands.... click to read more

The Publisher

April Hobbs

British-born April Hobbs has the type of lived experience of a thoroughly modern world traveller. April has lived and worked in the major economic powerhouses of London, Barcelona, Istanbul, Dubai and everywhere in between. With 25 years corporate sales and marketing experience, April is accustomed to leading high performance teams and is passionate aboutelevating brands.... click to read more

Other Ecosystems