SOLVIS

PIONEERING CUSTOMER EXPERIENCE MEASUREMENT FROM ‘PSST’ TO TOUCHSCREEN

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Solvis provides customized devices, kiosks, and a customer feedback and experience management platform.

Solvis’ story has a unique start: In the late 90s, a customer voiced dissatisfaction with a toy shop in Curitiba. Initially dismissed as gossip, the complaint prompted the CEO of Solvis, Leonardo Vilas Boas Badotti, the former toy shop owner, to reflect on customer satisfaction.

Eduardo Peters and Leonardo Vilas Boas Badotti, Solvis’ COO and CEO, respectively

These led to crucial questions: How could they promptly listen to customers? How to measure and evaluate customer satisfaction and service? How could it be improved?

These questions lead to development of a gadget capable of measuring customer satisfaction during this journey as a touchpoint of the experience.

People from many Brazilian states gathered to celebrate the 2023’s results. That’s the Solvis team

After initial iterations, the first final gadget, named “Psiu,” launched in 2001. Similar to “Psst” or “Hey” in English, Psiu is an onomatopoeic expression used in Brazil to grab attention. It displayed questions on paper with emoticon push buttons. Customer responses were stored on a memory card and uploaded to a computer on a manual daily routine. Although a local bestseller, Psiu had untapped potential, requiring enhanced security and automated data transfer.

Solvis collaborated with academia, marketers, and engineers, partnering with the Federal University of Technology of Paraná and receiving support from FINEP, a Federal public foundation. This collaboration birthed a kiosk with an LCD screen and GPRS, transmitting data over the cellular network.

Evolution of Solvis Gadgets and Kiosks

Solvis´s solution, developed entirely in-house, covers circuit boards, firmware to the web server, and a data collection platform. Evolving over years, the current Solvis kiosk boasts a touch screen, internet connectivity even in remote areas, automated remote reporting to managers, and data collection through expert-designed surveys. Solvis´s mission is to provide the most efficient solution for businesses seeking to transform customer experiences. Present in thousands of businesses, it has accumulated over 500 million feedback records in its extensive portfolio of offline and online products. With an enthusiastic and highly skilled team dedicated to converting data into valuable insights, Solvis fosters connections between businesses and their customers. Solvis’s solutions empower businesses to listen to their customers, aiming to assist companies in enhancing and refining their products and services through client-oriented strategies, fostering customer loyalty.

Acknowledged by institutions like FINEPs 1st Public Call for Microelectronics, UTFPR Ícaro Entrepreneurship Award, Great Place to Work, ISO 9001 Certification, and the Endeavor ScaleUp Program, Solvis’s innovative and professional capabilities underscore its commitment to excellence.

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