JEFF CRANE

CEO AND EXECUTIVE PRODUCER, NFT THE MOVIE, LLC

THOUGHT

Leader

AN INNOVATOR OF INDUSTRY
“THE TEAM MUST BEAT WITH ONE HEART BUT DIFFERENT MINDS.”

As Featured:

One Heart
Creating an NFT movie masterpiece to document inspiring stories made through NFT technology requires a shared vision, goal, and a dedicated team.

Blockchain technology may be new to the world, but proven leadership and purpose-driven teams remain the driving heart of success in this novel industry and space.

As with all business projects and initiatives, leadership is about aligning people with the same ambitions and objectives. Collect people that share the same heart but different minds. That will create winning teamwork. Building that team is crucial.

For me, I’ve found that four is the magic number. That’s why my core team at NFT The Movie comprises four people, including me. When teams are larger than that, I find myself playing babysitter more often than the leader. Build your core team around that for each tier, and you’ll find it is far more interactive, successful, and agile.

As CEO and executive producer of NFT The Movie, I’m nothing as a leader without my team doing one thing. And there’s only one thing my team does for me: do what they say they’re going to do. If they do what they say they’re going to do, I will do what I am supposed to do. That accomplishes great things.

The yin-yang symbol is not balanced: it is opposites of each spectrum, and there are no middles to those spectrums. I don’t believe in balance: my job is to interweave our work and lives together, so they don’t separate. They have to be together. The team must beat with one heart but different minds. This is the same for every successful NFT project, too. Blockchain technology commands it by design.

A leader is undoubtedly responsible for their team. The only way a leader can steer the team to achieving its goal and remaining aligned with its vision is that the team commits to its leader and vice versa. It is not something that comes overnight. It will only come when a leader and team have deep mutual respect for each other and are aligned to the company’s bigger mission. Basically, a good leader is in service of their team, and the team serves the leader. Remember this always.

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