INNOVATE® Detroit

Innovations of the World

INNOVATE® Detroit

Introducing INNOVATE® Detroit: Celebrating Innovation, Creativity, and Entrepreneurship in the Heart of Michigan.

INNOVATE® Detroit is a groundbreaking journey into the beating heart of innovation, creativity, and entrepreneurship that defines the state of Michigan. In this inaugural edition, we proudly present the inspiring stories of the thought leaders, visionaries, and groundbreaking innovators who are shaping the destiny of the region, reaffirming Detroit’s undeniable status as a thriving hub of progress.

A Beacon of Innovation: Detroit has long been a city synonymous with innovation, resilience, and the pioneering spirit. From the iconic automobile industry to groundbreaking advancements in technology, this city has continuously pushed the boundaries of what’s possible. INNOVATE® Detroit stands as a testament to the unwavering commitment of the city and its people to forge ahead, overcoming challenges, and transforming them into opportunities.

The Creative Capital: Creativity is woven into the fabric of Detroit’s identity. From music that has transcended generations to architectural marvels that grace the skyline, Detroit is a haven for those who dare to dream and create. INNOVATE® Detroit showcases the brilliant minds behind the city’s artistic, cultural, and creative renaissance, illuminating the path forward for those who wish to leave their mark on the world.

A Thriving Ecosystem: Entrepreneurship flourishes in the bustling landscape of Detroit, where a robust ecosystem supports the growth of startups, established businesses, and daring visionaries. INNOVATE® Detroit introduces you to the luminaries who are not only shaping their industries but are also fostering an environment where innovation and collaboration flourish, propelling the region onto the global stage.

A Collective Vision: This book is more than a collection of stories; it’s a testament to the collective vision that is driving Detroit towards an exciting future. It’s an invitation to join the ranks of the dreamers, the doers, and the disruptors who believe that innovation can change the world. INNOVATE® Detroit is a celebration of the city’s rich history and an exploration of the boundless possibilities that lie ahead.

As you turn the pages of INNOVATE® Detroit, prepare to be inspired by the incredible tales of resilience, ingenuity, and the unwavering spirit of Detroit. We invite you to join us on this remarkable journey as we pay homage to the innovators who are shaping Detroit’s destiny, proving that from the Motor City to the world, innovation knows no bounds.

Featured Thought Leaders

Featured Thought Leaders

Featured Innovators

Featured Innovators

Newlab

Building the Future of Sustainable Mobility at Michigan Central

Newlab is a global network of purpose-built innovation hubs that accelerates climate and deep tech time-to-market. Newlab provides startups with physical infrastructure, direct investment opportunities, and pilot partnerships to drive meaningful commercialization outcomes and economic development in energy, materials, and mobility. Newlab established its Detroit home in 2023 to enable...

HRPro/BenePro

Exceptional Client Service And Innovation.

Throughout its almost 35-year history, two things have defined HRPro/BenePro – exceptional client service and innovation. Among its earlier innovations: While it is difficult to imagine a market without any of these, HRPro/BenePro helped create new categories when they first dived into them. More recently, they have been focused on...

Duolingo

Duolingo's Detroit Journey: From Gunner to Hobbes and Animated Innovation.

In Detroit, two motion design studios were making waves in the animation world: Gunner, known for its bold illustration and character animation, and Hobbes, a leader in product-driven animation. The companies earned reputations for creativity and emotional intelligence, collaborating with high-profile clients for years. However, everything changed when Duolingo—the world’s...

Electric Outdoors

Building Sustainable Off-Grid Camping Systems for a New Era of Outdoor Adventure

Based in Detroit, Michigan, and founded in 2023, clean tech startup Electric Outdoors is on a path to transform off-grid camping and sustainability in the outdoors. Its mission is driven by what the company has identified as a huge gap in the current outdoor recreation market: Connected glamping in remote...

Bamboo

Building a Statewide Ecosystem

Bamboo began in 2013 out of a community movement. It was the first co-working space in Downtown Detroit. The organization’s model has since evolved to develop and operate hubs that serve as centers for entrepreneurship and creativity. When it started, Bamboo borrowed a $5,000 friends-and-family loan and activated a space...

M1 Concourse

The Heart of Automotive Passion

Along the legendary Woodward Avenue in Pontiac, Michigan, M1 Concourse is a world-class motorsports and automotive event destination. Spanning an impressive 87 acres, it is a hub for high-speed excitement and unmatched automotive culture. Whether you’re a dedicated car enthusiast, an adrenaline junkie looking for high-speed track adventures, or someone...

Menace Media

A Movement of Creativity, Community, and Change

Menace Media was born in the heart of Detroit, a city built on resilience, creativity, and cultural revolution. More than just a media company, Menace Media is a movement—a platform designed to uplift, empower, and unite creatives, entrepreneurs, and visionaries. What started as a passion project among friends has grown...

Endeavor

Fueling High-Impact Entrepreneurship in Detroit

Detroit’s entrepreneurial resurgence is being shaped by a powerful force: Endeavor. Since its establishment in the city in 2015, Endeavor Detroit has become a catalyst for scaling high-growth companies, selecting and supporting founders who have the potential to transform economies. More than just a business accelerator or an investment firm,...

DCI MARKETING

FOSTERS A CULTURE OF INNOVATION FOCUSED ON INVENTIVE SOLUTIONS FOR LEADING AUTOMOTIVE AND LIFESTYLE BRANDS, MAJOR RETAILERS AND CONSUMERS

Even in its earliest history, DCI Marketing was focused on brand-building. Originally known as ColorPrint Products Printing, the company built a name for itself producing window signage for shoe stores. But new opportunities with Cadillac and Harley-Davidson propelled DCI Marketing forward, establishing it as not only an innovative design firm,...

Design Core Detroit

Plays a Critical Role in Amplifying the Impact of Detroit’s Innovation Community

With over a century of innovation in automobiles, a groundbreaking music scene, amazing architecture and one-of-a-kind fashion labels, DETROIT has long been a place where technical possibility meets great design. Few creative communities truly match the diversity and depth of Detroit’s design roots: a fact well reflected by its designation...

InvestNext

Fostering Growth and Potential

InvestNext is on a mission to transform how investment firms raise and manage real estate investment capital. Founded in 2016 by Michael Gisi, Kevin Heras, and Matthew Attou, this Detroit startup was conceived to revolutionize how the industry operates. What they’ve created democratizes real estate investing and empowers investors to...

SOUTHWEST DETROIT BUSINESS ASSOCIATION (SDBA)

Powering Progress, Building Legacy

Since 1957, the Southwest Detroit Business Association (SDBA) has been the backbone of economic development in one of Detroit’s most dynamic and culturally rich areas. With a steadfast commitment to championing local businesses, revitalizing infrastructure, and fostering a thriving community, SDBA has evolved into a powerhouse for equitable economic growth...

Consumers Energy

Powering Michigan’s Future with Reliability, Sustainability, and Community

For over a century, Consumers Energy has been the backbone of Michigan’s energy infrastructure, powering homes, businesses, and industries across the Lower Peninsula. Serving 6.8 million residents with electricity and natural gas, the company is more than an energy provider—it is an innovator driving sustainability and community-focused initiatives that ensure...

AUTOMATION ALLEY

TRANSFORMATIVE IMPACT EMBRACING DIGITAL INNOVATION WITH AUTOMATION ALLEY

In the heart of Detroit, Automation Alley propels Michigan into a future defined by digital innovation. Explore the transformative impact of Industry 4.0 through the lens of our groundbreaking initiatives. In collaboration with the Michigan Economic Development Corporation (MEDC), Automation Alley is a key player in a signature Industry 4.0...

RIVET WORK, INC

Scheduling and moving labor across construction projects sounds simple. But in reality, that couldn’t be further from the truth. It’s a never-ending process that’s nigh impossible to do accurately, efficiently and indefinitely. To make this less of a hurdle, RIVET Work Inc. (RIVET) created a Workforce Management platform tailor-made for...

Pope Francis Center

Works Toward a Detroit Future Without Chronic Homelessness

“When we work together, miracles happen.” Fr. Tim McCabe, SJ, says those words often. Fr. Tim, as he is known, is president and CEO of the Pope Francis Center (PFC), a Detroit nonprofit that serves people experiencing homelessness. PFC started humbly in 1990 when Saints Peter and Paul Jesuit Church...

POCKETNEST

Financial Wellness for the Next Generation

Many people think having a “financial plan” means having a budget, a retirement savings account, and maybe a small cash reserve. But, those basic financials are only scratching the surface and exclude some key details like estate documents, saving strategies, or debt elimination plans. With that popular—and lacking—mindset, it’s perhaps...

StockX

Leading Next Gen Retail

The Birth of a Marketplace Revolution. In 2016, in downtown Detroit, a disruptive idea took shape—one that would forever change the way people buy and sell limited-edition sneakers, streetwear, and collectibles. StockX, the brainchild of Greg Schwartz, Josh Luber, Dan Gilbert, and Chris Kaufman, was built on a simple yet...

MUSIC HALL CENTER FOR THE PERFORMING ARTS

Shaping Detroit’s Cultural and Educational Future

For nearly a century, the Music Hall Center for the Performing Arts has been a cornerstone of Detroit’s artistic and cultural community. Founded in 1928 by visionary philanthropist Matilda Rausch Dodge Wilson, Music Hall has played a pivotal role in enriching Detroit with performances and educational programs that reflect the...

MiSide Community Impact Network

Bringing A Theory To Life

East Chadsey-Condon is a multi-cultural community that faces a unique set of challenges – high instances of crime among youth, a large percentage of residents without insurance, limited access to transportation, and low homeownership rates, among others. And yet hope remains as residents report having pride in their community, a...

Detroit Opera

Setting the Scene for Opera's Future

Over the last half-century, Detroit Opera—formerly Michigan Opera Theatre—has become a deeply rooted cultural force in a city of innovation and diverse perspectives, presenting programs that resonate with people of all ages and backgrounds while positively impacting the local economy. Appointed as the company’s second-ever Artistic Director in 2020, Yuval...

METALBUILT

Forming the Future of Mobility

Metalbuilt understands the importance of leveraging generations of manufacturing wisdom to shape the future of mobility in our world. When walking through their Metro Detroit facility, one will see a synchronized dance of large metal stamping presses cycling up and down, sparks flying behind welding curtains, and high-tech lasers cutting...

THE SALVATION ARMY

MOBILIZING FOOD DISTRIBUTION EFFORTS IN METRO DETROIT THE SALVATION ARMY GREAT LAKES DIVISION

One Night in January 1988…One night in January 1988, a Salvation Army Emergency Disaster Services truck loaded up with 75 sandwiches, soup and hot chocolate to serve Detroit’s homeless. After driving around the city’s east side, the crew couldn’t find anyone to serve. When the truck pulled into an alley...

MENLO INNOVATIONS

RETURNING JOY TO TECHNOLOGY!

Welcome to Menlo Innovations, a custom software design & development firm whose mission, since its founding in 2001, is to end human suffering in the world as it relates to technology.® Menlo’s primary goal has always been to return joy to technology, for the business sponsors who pay for it...

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The Publisher

Aaron Cohen

Born and raised in Metro Detroit, it is the honor of my career to bring INNOVATE® Detroit to life. There’s something different about this city. It’s an attitude – a never-ending mission to turn lofty aspirations into reality. To build the world we wish to experience. A spirit of innovation. I’ve been fortunate to witness... click to read more

The Publisher

Aaron Cohen

Born and raised in Metro Detroit, it is the honor of my career to bring INNOVATE® Detroit to life. There’s something different about this city. It’s an attitude – a never-ending mission to turn lofty aspirations into reality. To build the world we wish to experience. A spirit of innovation. I’ve been fortunate to witness... click to read more

Other Ecosystems