INNOVATE® Detroit

Innovations of the World

INNOVATE® Detroit

Introducing INNOVATE® Detroit: Celebrating Innovation, Creativity, and Entrepreneurship in the Heart of Michigan.

INNOVATE® Detroit is a groundbreaking journey into the beating heart of innovation, creativity, and entrepreneurship that defines the state of Michigan. In this inaugural edition, we proudly present the inspiring stories of the thought leaders, visionaries, and groundbreaking innovators who are shaping the destiny of the region, reaffirming Detroit’s undeniable status as a thriving hub of progress.

A Beacon of Innovation: Detroit has long been a city synonymous with innovation, resilience, and the pioneering spirit. From the iconic automobile industry to groundbreaking advancements in technology, this city has continuously pushed the boundaries of what’s possible. INNOVATE® Detroit stands as a testament to the unwavering commitment of the city and its people to forge ahead, overcoming challenges, and transforming them into opportunities.

The Creative Capital: Creativity is woven into the fabric of Detroit’s identity. From music that has transcended generations to architectural marvels that grace the skyline, Detroit is a haven for those who dare to dream and create. INNOVATE® Detroit showcases the brilliant minds behind the city’s artistic, cultural, and creative renaissance, illuminating the path forward for those who wish to leave their mark on the world.

A Thriving Ecosystem: Entrepreneurship flourishes in the bustling landscape of Detroit, where a robust ecosystem supports the growth of startups, established businesses, and daring visionaries. INNOVATE® Detroit introduces you to the luminaries who are not only shaping their industries but are also fostering an environment where innovation and collaboration flourish, propelling the region onto the global stage.

A Collective Vision: This book is more than a collection of stories; it’s a testament to the collective vision that is driving Detroit towards an exciting future. It’s an invitation to join the ranks of the dreamers, the doers, and the disruptors who believe that innovation can change the world. INNOVATE® Detroit is a celebration of the city’s rich history and an exploration of the boundless possibilities that lie ahead.

As you turn the pages of INNOVATE® Detroit, prepare to be inspired by the incredible tales of resilience, ingenuity, and the unwavering spirit of Detroit. We invite you to join us on this remarkable journey as we pay homage to the innovators who are shaping Detroit’s destiny, proving that from the Motor City to the world, innovation knows no bounds.

Featured Thought Leaders

Featured Thought Leaders

Featured Innovators

Featured Innovators

HRPro/BenePro

Exceptional Client Service And Innovation.

Throughout its almost 35-year history, two things have defined HRPro/BenePro – exceptional client service and innovation. Among its earlier innovations: While it is difficult to imagine a market without any of these, HRPro/BenePro helped create new categories when they first dived into them. More recently, they have been focused on...

METALBUILT

Forming the Future of Mobility

Metalbuilt understands the importance of leveraging generations of manufacturing wisdom to shape the future of mobility in our world. When walking through their Metro Detroit facility, one will see a synchronized dance of large metal stamping presses cycling up and down, sparks flying behind welding curtains, and high-tech lasers cutting...

AUTOMATION ALLEY

TRANSFORMATIVE IMPACT EMBRACING DIGITAL INNOVATION WITH AUTOMATION ALLEY

In the heart of Detroit, Automation Alley propels Michigan into a future defined by digital innovation. Explore the transformative impact of Industry 4.0 through the lens of our groundbreaking initiatives. In collaboration with the Michigan Economic Development Corporation (MEDC), Automation Alley is a key player in a signature Industry 4.0...

SNIFFER ROBOTICS

Reaching New Heights Through Environmental Innovation

Sniffer Robotics has quickly become an industry leader in the environmental technology sector. The company develops unique solutions and provides crucial emissions monitoring services to the waste, biogas, and renewable natural gas industries. Their mission is clear: to detect and mitigate methane emissions to help protect our environment. Surface emissions...

Electric Outdoors

Building Sustainable Off-Grid Camping Systems for a New Era of Outdoor Adventure

Based in Detroit, Michigan, and founded in 2023, clean tech startup Electric Outdoors is on a path to transform off-grid camping and sustainability in the outdoors. Its mission is driven by what the company has identified as a huge gap in the current outdoor recreation market: Connected glamping in remote...

DCI MARKETING

FOSTERS A CULTURE OF INNOVATION FOCUSED ON INVENTIVE SOLUTIONS FOR LEADING AUTOMOTIVE AND LIFESTYLE BRANDS, MAJOR RETAILERS AND CONSUMERS

Even in its earliest history, DCI Marketing was focused on brand-building. Originally known as ColorPrint Products Printing, the company built a name for itself producing window signage for shoe stores. But new opportunities with Cadillac and Harley-Davidson propelled DCI Marketing forward, establishing it as not only an innovative design firm,...

Breadless

Fuel Your Next Move

In a market dominated by fast-food giants, Breadless has emerged as a bold disruptor, transforming fast-casual dining with its nutrient-packed, bread-free innovation. This Detroit-born brand is redefining how Americans fuel their lives by replacing traditional bread with leafy super greens. At Breadless, meals are not just sustenance — they’re catalysts...

M1 Concourse

The Heart of Automotive Passion

Along the legendary Woodward Avenue in Pontiac, Michigan, M1 Concourse is a world-class motorsports and automotive event destination. Spanning an impressive 87 acres, it is a hub for high-speed excitement and unmatched automotive culture. Whether you’re a dedicated car enthusiast, an adrenaline junkie looking for high-speed track adventures, or someone...

Plug and Play Detroit

Driving the Future of Mobility

A city synonymous with automotive innovation, Plug and Play’s Detroit operation is making waves with its groundbreaking approach to mobility. As a global leader in fostering innovation, Plug and Play has established itself as a critical player in the tech ecosystem. However, in Detroit, the organization is doing more than...

SOUTHWEST DETROIT BUSINESS ASSOCIATION (SDBA)

Powering Progress, Building Legacy

Since 1957, the Southwest Detroit Business Association (SDBA) has been the backbone of economic development in one of Detroit’s most dynamic and culturally rich areas. With a steadfast commitment to championing local businesses, revitalizing infrastructure, and fostering a thriving community, SDBA has evolved into a powerhouse for equitable economic growth...

MUSIC HALL CENTER FOR THE PERFORMING ARTS

Shaping Detroit’s Cultural and Educational Future

For nearly a century, the Music Hall Center for the Performing Arts has been a cornerstone of Detroit’s artistic and cultural community. Founded in 1928 by visionary philanthropist Matilda Rausch Dodge Wilson, Music Hall has played a pivotal role in enriching Detroit with performances and educational programs that reflect the...

Endeavor

Fueling High-Impact Entrepreneurship in Detroit

Detroit’s entrepreneurial resurgence is being shaped by a powerful force: Endeavor. Since its establishment in the city in 2015, Endeavor Detroit has become a catalyst for scaling high-growth companies, selecting and supporting founders who have the potential to transform economies. More than just a business accelerator or an investment firm,...

Consumers Energy

Powering Michigan’s Future with Reliability, Sustainability, and Community

For over a century, Consumers Energy has been the backbone of Michigan’s energy infrastructure, powering homes, businesses, and industries across the Lower Peninsula. Serving 6.8 million residents with electricity and natural gas, the company is more than an energy provider—it is an innovator driving sustainability and community-focused initiatives that ensure...

THE SALVATION ARMY

MOBILIZING FOOD DISTRIBUTION EFFORTS IN METRO DETROIT THE SALVATION ARMY GREAT LAKES DIVISION

One Night in January 1988…One night in January 1988, a Salvation Army Emergency Disaster Services truck loaded up with 75 sandwiches, soup and hot chocolate to serve Detroit’s homeless. After driving around the city’s east side, the crew couldn’t find anyone to serve. When the truck pulled into an alley...

Airspace Link

Pioneering Safe Drone Integration for a Connected Future

Throughout history, the advancement of human civilization has been intrinsically linked to the development of transportation infrastructure. Each era has brought forth revolutionary changes that reshaped our world, our economies, and our way of life. From the expansion of railroads in the 19th century to the rise of automobiles and...

Centrepolis Accelerator

Empowering Hardtech Startups & Strengthening Domestic Manufacturing

Centrepolis Accelerator @ LTU is committed to strengthening supply chain resiliency to drive economic growth and innovation in Michigan. It offers hardtech startups and small to medium-sized manufacturers access to product development services and tailored funding solutions, ensuring they have the resources needed to scale and succeed. Centrepolis Accelerator @LTU’s...

MENLO INNOVATIONS

RETURNING JOY TO TECHNOLOGY!

Welcome to Menlo Innovations, a custom software design & development firm whose mission, since its founding in 2001, is to end human suffering in the world as it relates to technology.® Menlo’s primary goal has always been to return joy to technology, for the business sponsors who pay for it...

Bamboo

Building a Statewide Ecosystem

Bamboo began in 2013 out of a community movement. It was the first co-working space in Downtown Detroit. The organization’s model has since evolved to develop and operate hubs that serve as centers for entrepreneurship and creativity. When it started, Bamboo borrowed a $5,000 friends-and-family loan and activated a space...

TREMEC

A Tier 1 Supplier Continuously Innovating and Elevating Performance

TREMEC is a leading manufacturer of high-performance, highly engineered propulsion and driveline systems, subsystems, and componentry supporting conventional, hybrid, and fully electrified vehicles. TREMEC is agile and vertically integrated focusing on niche and moderate-volume applications across abroad spectrum of sectors including passenger car, commercial truck, vocational truck, off-highway heavy-duty, off-road...

ITC HOLDINGS CORP.

Transmission is Key to Unlocking Our Energy Future

From electric vehicles to renewable energy, the world is looking at electricity in a new way, and ITC is focused on building and maintaining a power grid that can handle it all. The path to a highly connected, advanced society in which vehicles and infrastructure talk to each other, drones...

Detroit Opera

Setting the Scene for Opera's Future

Over the last half-century, Detroit Opera—formerly Michigan Opera Theatre—has become a deeply rooted cultural force in a city of innovation and diverse perspectives, presenting programs that resonate with people of all ages and backgrounds while positively impacting the local economy. Appointed as the company’s second-ever Artistic Director in 2020, Yuval...

Menace Media

A Movement of Creativity, Community, and Change

Menace Media was born in the heart of Detroit, a city built on resilience, creativity, and cultural revolution. More than just a media company, Menace Media is a movement—a platform designed to uplift, empower, and unite creatives, entrepreneurs, and visionaries. What started as a passion project among friends has grown...

Design Core Detroit

Plays a Critical Role in Amplifying the Impact of Detroit’s Innovation Community

With over a century of innovation in automobiles, a groundbreaking music scene, amazing architecture and one-of-a-kind fashion labels, DETROIT has long been a place where technical possibility meets great design. Few creative communities truly match the diversity and depth of Detroit’s design roots: a fact well reflected by its designation...

FRANCO

The Power of Relationships, Culture & Innovation Propels Franco to 60 Years of Success

When you think of Detroit and the public relations industry, it may not be obvious at first how much they have in common. But anyone working in the PR industry in the city will tell you both have weathered significant changes over the past several decades. Founded in 1964 in...

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The Publisher

Aaron Cohen

Born and raised in Metro Detroit, it is the honor of my career to bring INNOVATE® Detroit to life. There’s something different about this city. It’s an attitude – a never-ending mission to turn lofty aspirations into reality. To build the world we wish to experience. A spirit of innovation. I’ve been fortunate to witness... click to read more

The Publisher

Aaron Cohen

Born and raised in Metro Detroit, it is the honor of my career to bring INNOVATE® Detroit to life. There’s something different about this city. It’s an attitude – a never-ending mission to turn lofty aspirations into reality. To build the world we wish to experience. A spirit of innovation. I’ve been fortunate to witness... click to read more

Other Ecosystems