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ASM Global is the world’s leading venue management and services company. The company has an elite venue network that spans five continents, with a portfolio of more than 350 of the world’s most prestigious arenas, stadiums, convention and exhibition centers, and performing arts venues. In Puerto Rico, ASM Global manages the most important and iconic venues on the Island, owned by the Government of Puerto Rico’ Convention District Authority. Positioning the Island as a premier destination for meetings, conventions, and entertainment, is a strategic priority, and ASM Global caters to attract local and international business sectors and world-class events producers and performers. The company’s local leadership has received international industry accolades for its successful business vision and commitment to excellence, both of which have been instrumental in yielding outstanding results for all properties managed in Puerto Rico by ASM Global. As partners to the Puerto Rico Convention District Authority, our aim is to use our venues on the Island to increase hotel occupancy through world-class live events, maximize opportunities to promote Puerto Rico as a top tier events and entertainment destination while increasing the length-of-stay of our visitors. At present, this average is slightly under 3 days, and every additional day will have an economic impact of $750MM for our Island.

Why Puerto Rico?
Despite the challenges faced by the meetings and live entertainment industry globally since 2020 following the COVID pandemic, Puerto Rico has consistently exceeded the numbers of events, concerts and activities held at its various properties. This, after Puerto Rico faced additional challenges stemming from hurricanes and earthquakes during the past five years.

“As a meeting destination, Puerto Rico is a place like no other. We offer an unparalleled combination of the best meeting infrastructure, hi-speed internet and 5G, world class entertainment, gastronomy, natural attractions, great hotels and new state of the art entertainment options like the Distrito T-Mobile, providing a complete experience for visitors,” – Jorge Perez, Regional Manager for ASM Global. Our properties include:

Puerto Rico Convention Center:
Inaugurated in 2005, the Puerto Rico Convention Center (PRCC) is the Caribbean region’s largest meeting facility. Situated in the heart of San Juan on the Isla Grande peninsula, it is just 6 miles from the San Juan International Airport (SJU). It’s Distrito T-Mobile, a brand-new $175 million entertainment complex hub featuring a hotel, a wide array of restaurants, bars, art, music and technology, is just steps away and the ideal site to complement events at the Convention Center. The PRCC welcomes everyone on arrival with dramatic waveform roofs and an expansive outdoor room at its front lobby. The iconic image of beautiful ocean waves fully embraces its visitors and leads them through a tropical urban forest into its state-of-the-art meeting and exhibition areas. The architectural dialogue continues in themes reminiscent of the Caribbean and Puerto Rico throughout its interiors-with striking views of the courtyard and the open sea. Spanning 600,000 sq. ft. (55,742 sq. m.), the center is divided for ease of use for multi-functional events, including exhibition space, meeting rooms, ballrooms, and outdoor terrace. PRCC’s facilities feature an Exhibition Hall that can seat nearly 17,000 people and a ballroom that can accommodate more than 4,000, along with the waterfront. The venue is capable of hosting more than 25,000 simultaneous guests.

Antiguo Casino de Puerto Rico:
Inaugurated in 1917, the Antiguo Casino is among Puerto Rico’s oldest and most beautiful buildings and part of the Convention Center District. Originally designed as a social club, the first of its class for the growing local society of the time, The Antiguo Casino is a building full of history. It has become a preferred venue for wedding celebrations, official ceremonies, receptions and other social events. Restored in 2010, the process brought this iconic building back to life as a historic landmark. Retaining its distinguishing Spanish and French influence, this meticulously preserved building features a grand ballroom with white marble floors, glittering 12-foot chandeliers, a dramatic staircase and balconies overlooking tropical gardens. Its elegant ambiance sets the Antiguo Casino apart as one of the most prestigious architectural relics of the 20th Century of the Old San Juan. Spanning 600,000 sq. ft. (55,742 sq. m.), the center is divided for ease of use for multi-functional events, including exhibition space, meeting rooms, ballrooms, and outdoor terrace

Coca Cola Music Hall:
The Coca-Cola Music Hall (CCMH) is a venue managed by ASM Global, located at 250 Convention Boulevard, San Juan, Puerto Rico. It was developed by PRISA Group and its construction was completed in 2020. The naming rights were sold to The Coca-Cola Company in 2019. This facility is recognized for being modern and “hip” while incorporating characteristic artistic and cultural elements of Puerto Rico, and because it remains avant-garde. This property has three levels and capacity for up to 4,000 people, and its goal is to satisfy the need that producers and/or corporations have, of finding a venue of medium capacity that is both: comfortable and intimate. In 2022, a total of 183,266 visitors were registered and sold 135,023 tickets, which represents an income of $4,211,195. In such a short time frame since its inception, the venue positioned itself #54 in Pollstar, out of 200 theaters.

Coliseo de Puerto Rico
The Coliseo de Puerto Rico José Miguel Agrelot is the biggest indoor arena in Puerto Rico dedicated to world-class entertainment. Named after a local actor and mass media celebrity, Puerto Ricans usually refer to it as the Choliseo, which is a portmanteau of the words “Coliseo” and “Cholito”, in reference to Don Cholito, one of Agrelot’s characters and own adopted nickname. The venue was inaugurated on September 4, 2004 and has been the stage of special events and memorable concerts ever since, including local and international artists who have toured its stage, delighting millions of visitors, sports fans, theater productions and events. With a seating capacity of 18,500 spectators, the arena is centrally located in the Hato Rey area, at a prime location next to the San Juan’s financial district, with easy access to the Tren Urbano mass transit system as well as the bus system. In December 2021, the venue was included in the global Pollstar list, as one of the 12 venues boasting the highest ticket sales globally, despite having been closed the first 8 months due to the COVID-19 pandemic. In May of 2022, the arena received its 10 millionth visitor.

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