V1-INNOVATION IN URBAN MOBILITY: V1, 100% DIGITAL APPLICATION FOR CAR RENTAL AND SUBSCRIPTION -VIX LOGÍSTICA STARTUP SEEKS TO TRANSFORM THE WAY PEOPLE MOVE AROUND CURITIBA.
V1, recognized as one of the boldest initiatives in Brazil’s innovation ecosystem, emerged in 2018 at the Vix Labs innovation laboratory, owned by Vix Logística, a company belonging to the Águia Branca Group. The Group stands out for being one of the largest transport and logistics business conglomerates in Brazil with more than 75 years of history. The mission of V1, originally located in Espírito Santo, is to offer 100% digital, safe and reliable solutions in urban mobility for individuals and companies.
The urban mobility platform offers three types of service: car rental and subscription vehicles, both 100% digital. This proposal represents a significant transformation in relation to an analogue market, eliminating bureaucracy, counters and third-party intermediation, providing a completely online service through an application. Furthermore, the company promotes the transport service via an app in its homeland, Espírito Santo. The convenience differs from other services currently on the market, as it is carried out by hired drivers specialized in defensive driving.
The V1 rental and V1 subscription services are aligned with the trend towards smart, sustainable and efficient urban mobility. The rental meets usage needs, including the innovative nano-rental proposal (half-day rental), something uncommon in traditional rental companies. The subscription solution aims to provide more savings, security and ease when purchasing a new car, exempting the driver from additional expenses related to the acquisition of a car, such as taxes, licensing and insurance, offering a fixed monthly cost.
Regarding service to companies, the startup offers rental and fleet management for companies, exempting them from the need to pay for their own fleet of vehicles. Fleet outsourcing has been gaining momentum as it is proven to be more economical, in addition to providing technologies that facilitate more intelligent and assertive vehicle management. In addition, V1 has a technology named Frota Digital that facilitates management processes, such as administration and control of materials, goods and costs of a fleet, with the aim of minimizing expenses with fuel, maintenance and time for the company. Automating the service optimizes time, generates savings and maximizes the safety of the vehicles, which are monitored by the rental company and made available via application to companies.
The V1, in addition to encouraging smart mobility and providing new experiences, offers convenience and practicality. With the mission of always being ahead, creating innovative solutions suited to the demands of a market in constant evolution, the app offers a completely digital solution for car rental and subscription. Without queues, bureaucracy and with an innovative and exclusive self-service via cell phone application, V1 represents a modern and efficient approach to user needs.
