San Diego: Life. Changing. is a campaign – developed by San Diego Regional EDC – designed to attract and retain talent in San Diego by telling authentic stories of real companies and people changing the world.
Two employees relax on Viasat’ s Carlsbad campus. From small startups to large Fortune 500 businesses, companies of all sizes and backgrounds are involved in the San Diego: Life. Changing. Campaign. C/O Viasat
SDlifechanging.org includes resources to help (future) San Diegans find jobs, start companies, and help San Diego companies find great employees.
San Diego’s most significant employment opportunity lies within mid-level positions at tech and life sciences companies, so the campaign is targeting STEM talent with 5 to 15 years of experience. From major companies such as Qualcomm, Viasat, and Illumina, to rapidly-growing startups such as Brain Corp., Aira, and Measurabl, many companies are involved in the San Diego Brand Alliance – a group of HR and marketing leads at tech and life sciences companies that meet quarterly to advise on the campaign.
SO WHAT IS SAN DIEGO: LIFE. CHANGING?
Here are some of our favorite campaign elements:
SDlifechanging’s company map. More than 150 companies in San Diego have added themselves
San Diego: Life. Changing.