INNOVATIONS

OF THE WORLD

FOR TODAY'S BIG THINKERS
INNOVATE Philadelphia

As Featured In:

INNOVATE® Philadelphia

INNOVATE Philadelphia

As Featured In:

INNOVATE® Philadelphia

Philadelphia is home to some of the most respected hospitals and medical institutions in the country. And yet Black mothers in this city are still more likely to experience severe maternal complications, more likely to report feeling unheard, and more likely to navigate postpartum anxiety, depression, and trauma without sustained support. The problem has never been talent. It has been structure.

In 2018, reproductive psychotherapist and lactation consultant Saleemah McNeil stopped asking how to survive within a fragmented system and started asking how to build something better. Oshun Family Center was born from that question. Not as a program. Not as a temporary initiative. But as a blueprint.

From the beginning, Oshun rejected the idea that maternal health reform should live in reaction mode. Awareness is not intervention. A single therapy referral is not a continuum of care. A screening without follow-up is not protection. Oshun set out to build what did not exist: layered, culturally responsive maternal mental health infrastructure rooted in community.

The organization’s innovation is not technological. It is structural. Oshun integrates outpatient psychotherapy, perinatal support, lactation education, doula collaboration, workforce development, and policy advocacy, not as separate offerings, but as one interconnected ecosystem.

In 2025 alone, Oshun delivered more than 1,300 psychotherapy sessions to over 160 clients. Many entered care presenting with moderate to severe anxiety, depression, or trauma-related symptoms. These are not abstract numbers. They represent mothers navigating life-altering transitions while carrying systemic stress.

What sets Oshun apart is not only that it provides therapy, but that it ensures access. The organization maintains credentialing with major insurers including IBX, Aetna, Cigna, AmeriHealth, United Healthcare, and Highmark Blue Shield, while advancing Medicaid credentialing to reach families often excluded from consistent mental health care. Access with dignity. Care with continuity. That is innovation.

Oshun also leads with culture. Since 2018, it has organized Black Maternal Health Week in Philadelphia, not as a symbolic acknowledgment but as a citywide convening that bridges families, clinicians, policymakers, and advocates. What began as a localized response has become a movement anchor. BMHW26 will mark ten years of sustained organizing, ten years of refusing to allow maternal mortality to remain a headline without a plan, ten years of blending advocacy with celebration, ten years of building momentum in public view.

Signature events like An Elegant Rebellion brunch and the Community Baby Boutique are not aesthetic flourishes. They are strategic gatherings that create space for joy while mobilizing investment and accountability. Oshun understands something essential: you cannot build generational wellness in rooms designed only for crisis.


On April 1, 2025, Oshun Family Center closed on 3213 Frankford Avenue in Kensington. Owning a building in maternal health work is radical. For decades, community-based maternal programs have been expected to operate in borrowed spaces, temporary leases, or underfunded corners of larger systems. Oshun chose permanence.

The Maternal Wellness Village will house psychotherapy suites, lactation and feeding support rooms, doula education space, community gathering areas, and workforce training, all within a trauma-informed, healing-centered environment designed intentionally for families. This is not expansion for visibility. It is infrastructure for survival.

With $1.2 million in secured construction funding and $2.7 million still to raise, Oshun is calling the community into the next chapter. The Village is under construction, physically and collectively. The question is no longer whether maternal health inequities exist. The question is whether Philadelphia will invest in building something that outlasts a news cycle.

A space like the Maternal Wellness Village does more than house services. It shifts the narrative. It signals that maternal mental health is not ancillary. It is foundational. It creates a home base for birth workers who have long operated without centralized support. It offers families a place where they are not an afterthought. It establishes a site where research, therapy, lactation, advocacy, and celebration coexist. Generational impact begins with physical space.

Oshun has been recognized for its work, named Game Changer of the Year by KYW Newsradio and featured in The Philadelphia Citizen’s Ideas We Should Scale series. But accolades are not the end goal. The goal is transformation. Oshun invests in workforce development as a public health strategy, building pipelines for maternal mental health clinicians and strengthening retention through competitive compensation and licensure incentives. It contributes to research partnerships that inform policy conversations. It documents lived experiences through impact storytelling. It operates in rooms where budget lines are debated and in rooms where new mothers exhale for the first time in weeks. Few organizations move that fluidly between systems and stories.

The Maternal Wellness Village is not the final step. It is the foundation. Future expansion includes integrated psychiatric services, deeper postpartum programming, expanded collaboration with community-based birth workers, and scalable models that can inform maternal health infrastructure beyond Philadelphia. Oshun is not asking to be the only solution. It is demonstrating what is possible when communities build their own.

The work ahead requires continued investment, financial, political, and communal. The remaining $2.7 million is not simply a fundraising target. It is an invitation. An invitation to fund permanence. To fund safety. To fund continuity of care for families who have long been told to make do.

The Village is rising in Kensington. The foundation has been poured. The blueprint is clear. Now the question belongs to the city. Will we build this together?

Other INNOVATE® Ecosystems