Advertising, Branding, Communications, Marketing & PR, Food, Beverage & Hospitality, Tampa Bay

EatMobile - The Food Truck Connection



In 2008, we saw the beginning of a boom which led to “The Food Truck Craze”. Popularity, acceptance, and numbers all grew explosively. However, organization, structure, direction, and technology did not. Currently, food truckers are mainly on their own. They take the entrepreneurial plunge and cross their fingers. There is no true partner or resource to genuinely help them effectively sell, market, and run their businesses through connecting technologies, content creation, and operational software. Until now. EatMobile is the Food Truck Connection. As an advocate for the industry, we collaborate with food trucks directly to determine the best plans of action to help lead to greater success for all. Everything we do, say, and develop goes through them resulting in our efforts being a relayed message from the industry itself, and the birth of a movement. Together, what we’ve found is an overall need to reduce risk for food truck owners. One of the main challenges is a lack of information and data for the food truckers to leverage to make business decisions. The trucks are provided little to none, and even inaccurate information, making almost every decision they make a gamble (events, parking spots, and menu items for example). We have found a way to solve this problem by coining a tagline: “Driven by Data, Fueled by People”. We are building a Food Truck Platform. While understanding that each truck is its own unique and independent business, we leverage data and analytics to best match them with qualified catering and event opportunities that make the most sense for their specific needs. All powered through a custom booking platform. Additionally, we create and market quality content to share their stories and passions with the public through a custom food truck profile where we also provide connecting technologies like geolocation, real-time menus, and much more. From left to right: Matt Land; CEO – EatMobile, Megan Carlson; Community Engagement Manager – Feeding Tampa Bay, Thomas Mantz; Executive Director – Feeding Tampa Bay, Lori Townsend; COO – EatMobile, Jacob Lishen; CRO – EatMobile Eat Local | Think Global “Connecting communities with local businesses is how EatMobile strives to change the world.” – Jacob Lishen | CRO Family, Friends, and Good People EatMobile believes in the strength of family and friendship, and the values that come from spending time together. Local Business By helping small businesses be more profitable, EatMobile helps economic growth and gives more people the opportunity to support their families and achieve the American dream. Local Spending As food trucks see more business and the industry grows, the local economy benefits and more money is circulated into the community. Stronger Communities More profitable local businesses and steady jobs mean stronger, more stable communities. About Us From humble beginnings to the Fortune 500, we bring a unique set of life and work experiences to the food truck industry. Between global enterprise-level software development paired with creative marketing and a tenacious work ethic, we stand ready to disrupt and bring new positive change to an incredible industry. A company driven by passion, innovation, and good wholesome people: We are EatMobile.

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