Carmella, an award-winning, nationally certified, net-zero, woman-owned, and women-led full-service marketing and sales agency, is on a mission to transform communities and make a significant GDP level impact.
Grounded in a philosophy of providing complimentary education without expectations, offering extraordinary hospitality, relentlessly pursuing excellence, Carmella delivers the ultimate customer experience. The high energy culture of creativity drives the #CarmellaCrew to go beyond the ordinary, creating experiences that leave a lasting impact and raising the bar in the marketing and sales industry. By pushing boundaries, setting new standards, and making a meaningful difference in the lives of their team, clients, and their communities, Carmella is leaving an indelible mark.
In 2021, Carmella was recognized as the SME Small Business of The Year, and they remain steadfast in their vision by providing complimentary marketing education and support to ‘For Impact’ organizations in all the towns they operate. These organizations, including local Chambers of Commerce, Rotary clubs, Destination Marketing Organizations, and other member based organizations, receive valuable support from Carmella. The agency firmly believes that empowering small businesses will raise the GDP of the community and contribute to overall community growth. Carmella’s approach is to equip members of these organizations with marketing and sales tools, skills, and data-driven strategies, enabling them to thrive independently, resulting in a cascade of positive impacts throughout the community. Additionally, Carmella actively supports the local community by hiring local talents, buying local products, and sponsoring community events with complimentary marketing; further fueling economic development and prosperity on a larger scale.
The birth of Carmella Marketing itself presents a remarkable story of resilience and determination. Just seven weeks before the highly anticipated World’s Greenest Marathon, Carmella’s founder faced numerous challenges. As the Race Director for the Marathon in a National Park, she found herself being induced into early labor due to concerns about her baby’s well-being. Balancing the overwhelming pressure of pregnancy, managing the marathon’s responsibilities, and navigating a failing business partnership pushed her to her limits, ultimately leading to an emergency delivery. Her youngest child was born weighing less than 2000 grams, requiring intensive care, which tested her strength as both a mother and a business professional.
Undeterred by the adversity, six weeks later, the founder found herself cradling her tiny bundle of joy named Bella while diligently working with her laptop. In that intimate moment, she realized the perfect name for her business, Carmella, derived from the amalgamation of her daughters’ names, Carmen and Bella.
Carmella Marketing and Sales emerged as a testament to the founder’s resilience, with a vision to make a lasting impact in the industry, fueled by her unwavering commitment to excellence and innovation. The agency’s formation, rooted in the experience of overcoming adversity, reflects the founder’s unwavering commitment to excellence and innovation. Despite not starting with a team of powerhouse marketers and sales specialists, Carmella’s journey embodies the adage that greatness often arises from adversity.
As Carmella’s transformative journey unfolds, the sentiment of “we are relieved you’re here” is destined to resonate throughout every fortunate community that experiences the agency’s unwavering dedication and passion.
Carmella’s vision is to leave a lasting legacy of transformation, where thriving businesses and organizations create vibrant communities. As the agency sets its sights on the future, it is a living reminder that greatness knows no bounds when fueled by passion and perseverance.
Awards
Canadian SME Business of the Year 2021
North American Coach of the Year 2022 and 2021
2023 Founder of the Canadian Chamber of the Year
2022 Woman of Inspiration
